Comments on: Dork Your Brand!

By: Ed Roach

Ed Roach — Wed, 28 Oct 2009 01:53:00 +0000

Jredd, I agree that the comments are more entertaining than my article. I enjoyed this exchange.

By: JRedd Designs

JRedd Designs — Tue, 27 Oct 2009 13:13:17 +0000

Hilarious, especially some of the comments. Thanks for a good laugh to start my day. Its actually some good advice if you read it from the right perspective.

By: Ed Roach

Ed Roach — Fri, 17 Oct 2008 20:48:56 +0000

Thanks, Nola. I enjoyed writing it. There’s lots of inspiration out there

By: Nola Cooper

Nola Cooper — Fri, 17 Oct 2008 13:55:37 +0000

Okay, when I finished reading the post I was smiling….and then when I read Sparky’s reply I was laughing out loud! Great job, Ed and a great read!

By: Ed Roach

Ed Roach — Fri, 17 Oct 2008 01:29:09 +0000

Glad to be of service XL Robert.

By: XL Roger Hamilton

XL Roger Hamilton — Wed, 15 Oct 2008 13:24:19 +0000

Wow thanks for the useful tips !

By: Laura MacPherson

Laura MacPherson — Fri, 26 Sep 2008 19:33:24 +0000

Just stumbled across this post–it’s great! It’s amazing how many people think this way.

By: Ed Roach

Ed Roach — Thu, 25 Sep 2008 13:48:57 +0000

Ha, the first time I heard the term “Booth Bunny”, it was at the Detroit Auto Show. It stuck with me. I suppose if you’ve got nothing else, it’s great eye candy. But honestly there’s always a better way if you try hard enough.

The sad fact is I remember the booth bunny to this day, BUT I can’t recall what product she was hawking.

Stephen: #9 is key for me. Over time, it is so rewarding the relationships that are build from a business connection. Many have actually turned into life long friends.

By: Stephen McFarlane

Stephen McFarlane — Thu, 25 Sep 2008 08:27:49 +0000

Great list! Thanks for sharing great tips but I think number 8 and 9 are best ways to dork the brand.

By: kouji

kouji — Wed, 24 Sep 2008 09:21:38 +0000

hilarious. now i only need to get myself a booth bunny…

By: Ed Roach

Ed Roach — Sat, 20 Sep 2008 17:49:32 +0000

Frankly Sparky, the point is – you’re not supposed to agree with ANY of them. To agree with a few, would damage your brand efforts.

By: Pinnacle Trade Show Displays

Pinnacle Trade Show Displays — Sat, 20 Sep 2008 14:00:53 +0000

Sparky, I think you missed the point of the article. Look up the work “DORK”. This is a tongue-in-check list of things NOT to do, or put another way, that only a DORK would do.

By: Sparky

Sparky — Sat, 20 Sep 2008 05:58:27 +0000

Wow. Was that supposed to be practical advice? While some of them I agreed with, I’m not sure I agree with such imaginative suggestions as “Keep dropping your price until you are the lowest price in your bizness. Don’t let nobody beat you.”

Trying to be the ‘low-cost leader’ could kill your business. Not sure about you, but I’ve got a family to feed.

By: Joe Rector - CYL

Joe Rector - CYL — Fri, 19 Sep 2008 16:37:52 +0000

Know it’s a good post when I learned something and I’m still smiling.

By: Pinnacle Trade Show Displays

Pinnacle Trade Show Displays — Wed, 17 Sep 2008 13:28:23 +0000

Hi Ed,
Wow, you are a man of your word! (see Ed’s other article “Pimp your Brand”) I hate to admit I have probably been a Dork in the past. I can remember changing logos almost monthly (long ago) because I kept changing my mind… Your points on trade show exhibiting are spot on. I’m always surprised by people that spend the (big) money to go to a show, but then save a bit by having a home-made booth display rather than getting a professional looking trade show display. I don’t mean to knock “home made” – sometimes it works but usually it doesn’t. Excellent article.
~ Steve from Pinnacle Trade Show Displays (and self-confessed former Dork)

By: Loren

Loren — Mon, 15 Sep 2008 17:04:54 +0000

Thanks for giving ten ways to “DORK YOUR BRAND!”. These points are very interesting. I have learned a lot from this post. Great post. Looking froward for new, creative and informative post from your side. Great work Ed Roach.

By: Ed Roach

Ed Roach — Mon, 15 Sep 2008 14:27:41 +0000

It was fun to put together Melissa. Thanks.

By: Melissa Ingold

Melissa Ingold — Mon, 15 Sep 2008 14:06:02 +0000

WOW Great list of ways to Dork Your Brand. Your really do have great ideas, tips and points. Thanks again.