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	<title>Comments on: Other People&#8217;s Money &#8211; Good or Bad?</title>
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	<description>Small Business Branding and Marketing Advice and Commentary</description>
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		<title>By: Ed Roach</title>
		<link>http://www.smallbusinessbranding.com/1108/other-peoples-money-good-or-bad/comment-page-1/#comment-243648</link>
		<dc:creator>Ed Roach</dc:creator>
		<pubDate>Thu, 11 Dec 2008 03:33:17 +0000</pubDate>
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		<description>Armen, depending on which person appeals to you more, it is one more consideration when targeting prospects.</description>
		<content:encoded><![CDATA[<p>Armen, depending on which person appeals to you more, it is one more consideration when targeting prospects.</p>
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		<title>By: Armen Shirvanian</title>
		<link>http://www.smallbusinessbranding.com/1108/other-peoples-money-good-or-bad/comment-page-1/#comment-243612</link>
		<dc:creator>Armen Shirvanian</dc:creator>
		<pubDate>Wed, 10 Dec 2008 22:17:57 +0000</pubDate>
		<guid isPermaLink="false">http://www.smallbusinessbranding.com/?p=1108#comment-243612</guid>
		<description>It is hard to find someone that will have trouble spending large amounts of another person&#039;s money.  The benefit is that one has less worry about spending another person&#039;s money, but the downside is that they may not care as much about it as the person who owns it.  I am glad that you separated out which one is better from a sales or branding viewpoint.</description>
		<content:encoded><![CDATA[<p>It is hard to find someone that will have trouble spending large amounts of another person&#8217;s money.  The benefit is that one has less worry about spending another person&#8217;s money, but the downside is that they may not care as much about it as the person who owns it.  I am glad that you separated out which one is better from a sales or branding viewpoint.</p>
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		<title>By: Ed Roach</title>
		<link>http://www.smallbusinessbranding.com/1108/other-peoples-money-good-or-bad/comment-page-1/#comment-242176</link>
		<dc:creator>Ed Roach</dc:creator>
		<pubDate>Wed, 03 Dec 2008 03:07:16 +0000</pubDate>
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		<description>Just for the record, I should have mentioned most of my customers are TM&#039;s. I feel it is a stronger relationship. From my experience OPM&#039;s are less loyal (for the most part). Having a strong relationship with an owner means no other levels of approval are in play. They cannot be over ruled. 

But I know some consultants who preach OPM&#039;s as the only way to go. They say you should target this business group. I think it&#039;s more healthy to have a bit of each in your stable. 

Janet - I&#039;ve never felt OPM&#039;s are easy pickin&#039;s. Why do you feel that they might be too easy?

Brandon, odd for me, I&#039;ve found OPM&#039;s love tendering. I think it&#039;s harder (for me) to build a relationship, although not impossible. You seemed to have discovered the opposite. The two camps are an interesting study eh?</description>
		<content:encoded><![CDATA[<p>Just for the record, I should have mentioned most of my customers are TM&#8217;s. I feel it is a stronger relationship. From my experience OPM&#8217;s are less loyal (for the most part). Having a strong relationship with an owner means no other levels of approval are in play. They cannot be over ruled. </p>
<p>But I know some consultants who preach OPM&#8217;s as the only way to go. They say you should target this business group. I think it&#8217;s more healthy to have a bit of each in your stable. </p>
<p>Janet &#8211; I&#8217;ve never felt OPM&#8217;s are easy pickin&#8217;s. Why do you feel that they might be too easy?</p>
<p>Brandon, odd for me, I&#8217;ve found OPM&#8217;s love tendering. I think it&#8217;s harder (for me) to build a relationship, although not impossible. You seemed to have discovered the opposite. The two camps are an interesting study eh?</p>
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		<title>By: Brandon Allen</title>
		<link>http://www.smallbusinessbranding.com/1108/other-peoples-money-good-or-bad/comment-page-1/#comment-242130</link>
		<dc:creator>Brandon Allen</dc:creator>
		<pubDate>Tue, 02 Dec 2008 22:02:09 +0000</pubDate>
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		<description>Ed,

I agree that there are pros and cons to both the OPMs and TMs in this process.  On the one hand OPMs are not attached to the money emotionally so they are more apt to pull the trigger.  On the other hand they are possibly apt to be more careless in the decision making process as it&#039;s not their money.  I have seen situations where people take chances because they assume the company they work for has endless resources.  From the TM side they are more emotional about the money that is spent which tends to lead to looking at too many different vendors and weighing too many variables.  It always either kills the process or slows it way down.  On the plus side I have seen better, more thought out decisions made in the right hands by the TM.  

Brandon</description>
		<content:encoded><![CDATA[<p>Ed,</p>
<p>I agree that there are pros and cons to both the OPMs and TMs in this process.  On the one hand OPMs are not attached to the money emotionally so they are more apt to pull the trigger.  On the other hand they are possibly apt to be more careless in the decision making process as it&#8217;s not their money.  I have seen situations where people take chances because they assume the company they work for has endless resources.  From the TM side they are more emotional about the money that is spent which tends to lead to looking at too many different vendors and weighing too many variables.  It always either kills the process or slows it way down.  On the plus side I have seen better, more thought out decisions made in the right hands by the TM.  </p>
<p>Brandon</p>
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		<title>By: Writers Needed- Make $250/hr</title>
		<link>http://www.smallbusinessbranding.com/1108/other-peoples-money-good-or-bad/comment-page-1/#comment-242126</link>
		<dc:creator>Writers Needed- Make $250/hr</dc:creator>
		<pubDate>Tue, 02 Dec 2008 21:51:19 +0000</pubDate>
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		<description>You are right about the whole spending other people&#039;s money thing. Whether it is good or bad, that is the best way to make money for yourself. If you can turn $2000 into $200,000 without using a dime of your own money, i only see that is good, as long as it is legal.</description>
		<content:encoded><![CDATA[<p>You are right about the whole spending other people&#8217;s money thing. Whether it is good or bad, that is the best way to make money for yourself. If you can turn $2000 into $200,000 without using a dime of your own money, i only see that is good, as long as it is legal.</p>
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		<title>By: Janet</title>
		<link>http://www.smallbusinessbranding.com/1108/other-peoples-money-good-or-bad/comment-page-1/#comment-242093</link>
		<dc:creator>Janet</dc:creator>
		<pubDate>Tue, 02 Dec 2008 19:11:42 +0000</pubDate>
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		<description>I prefer TM, OPM is just to make some easy money.</description>
		<content:encoded><![CDATA[<p>I prefer TM, OPM is just to make some easy money.</p>
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