Webalue: Good News For Your Online Brand!

Posted on June 12, 2009 by Ed Roach

There are a few good analytics services that can give you a good indication of how your web presence is doing. All are employing a generic approach appealing to the broad market.

There is one among them that stands out. It stands out because its focus is the health of your online brand.

This stand-out product is called – Webalue.com The positioning message states that Webalue.com is an online system that evaluates third-party websites in order to generate strategic brand reports for brand managers to improvise their marketing efficiency. These reports are valuable for companies that are determined to foster their brand’s online presence.

Webalue.com is the brain child of a young entrepreneur, Meheer Thakare. Meheer’s company resides in Mumbai, India. He and I have been in touch for a year or so, and I have been following the progress of Webalue.com’s development. It impresses me to no end the ambition and intelligence of young people through out the world. Meheer first contacted me through his exposure to my posts here at Small Business Branding.

Besides, the usual analytics provided by other analytics services, Webalue.com establishes a Brand Score, Reach Points, Domain and Incoming Link Analysis and Referrers. Webalue.com allows consumer feedback as well. Included in this feedback, is consumer’s email databases, consumers segregation and polling results from whether consumers would or would not recommend. Consumer intelligence is the key to building your brand. If you take full advantage of all the data Webalue.com gives you, you should be able to appreciate what your brand’s online value is.

The design of Webalue.com is very sexy and very easy to navigate and read. Using Webalue is FREE! Webalue.com’s results are derived from industry-level benchmarks and as such give a fair evaluation of your company’s online brand. The service is dynamic in that it is constantly being updated.

If you’re keen on evaluating your own brand’s online presence, give Webalue.com a try. Meheer and his team would love your feedback. I think you’ll appreciate what this service can do for you. Webalue is another important tool in building the success of your brand and taking advantage of data to help position your brand strategically. I am using Webalue.com myself, and every week I discover more and more information about my own brand.

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About Ed:
For 25 years or so I have developed positioning strategies for small businesses that helps to differentiate them. I appreciate working with companies who see the value of going beyond mere slogans and have a desire to sell from compelling positions. Opportunities come to light in every discussion. I consult predominantly with small business and and implement the solutions developed. I've had the pleasure of being interviewed in all media regarding branding small business, most recently in "America's Best" magazine and the "Christian Radio & Music Industry" trade magazine. I am available for speaking engagements and I have authored "The Reluctant Salesperson", an Introvert's Guide to Selling. Contact me if you are looking for practical advice on bringing your corporate brand to the next level. I also have international speaking experience including a recent event in Prague, Czech Republic. I am currently working on a branding conference in Mumbai, India for next year. I can be contacted directly at: 519-324-9536 or ed@thebrandingexperts.ca Blog: TheBrandCorral.com Twitter: BrandCorral Facebook

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Discussion: 6 Comments

6 Responses to “Webalue: Good News For Your Online Brand!”

Keegan

- 15th Jun, 09 03:06pm

I would like to work with a couple of other tools besides what google analytic has to offer. Thanks for the heads up.

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Meheer

- 17th Jun, 09 08:06am

You should!! Besides the general marketing analytics, it is important to focus on how your Brand is Performing.

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Ed Roach (author comment)

- 29th Jun, 09 08:06pm

Keegan, I think you’ll be impressed with what Webalue.com delivers. I’d love to hear your analysis on it. I hope you come back here and report.

Thanks for joining in the conversation Meheer.

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Rahul

- 30th Jun, 09 01:06am

Hi Ed,
Thanks for the article. I never knew about Webalue. I always use tools like SEO Elite, Web Position and IBP for analysising my website brand accross internet. I will try this new tool now and will give you a feed back.

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Ed Roach (author comment)

- 30th Jun, 09 11:06am

Thanks Rahul. The developers are watching this thread as well. I’m sure they’d appreciate your comments.

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Brenda | Trade Marks

- 28th Oct, 09 12:10am

Hi Ed
I have just found this site and its filled with some great information. I have to say that I am new to all this stuff, I do use SEO Elite, and its a great tool to keep up with whats happening with my site.

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