There are a few good analytics services that can give you a good indication of how your web presence is doing. All are employing a generic approach appealing to the broad market.
There is one among them that stands out. It stands out because its focus is the health of your online brand.
This stand-out product is called – Webalue.com The positioning message states that Webalue.com is an online system that evaluates third-party websites in order to generate strategic brand reports for brand managers to improvise their marketing efficiency. These reports are valuable for companies that are determined to foster their brand’s online presence.
Webalue.com is the brain child of a young entrepreneur, Meheer Thakare. Meheer’s company resides in Mumbai, India. He and I have been in touch for a year or so, and I have been following the progress of Webalue.com’s development. It impresses me to no end the ambition and intelligence of young people through out the world. Meheer first contacted me through his exposure to my posts here at Small Business Branding.
Besides, the usual analytics provided by other analytics services, Webalue.com establishes a Brand Score, Reach Points, Domain and Incoming Link Analysis and Referrers. Webalue.com allows consumer feedback as well. Included in this feedback, is consumer’s email databases, consumers segregation and polling results from whether consumers would or would not recommend. Consumer intelligence is the key to building your brand. If you take full advantage of all the data Webalue.com gives you, you should be able to appreciate what your brand’s online value is.
The design of Webalue.com is very sexy and very easy to navigate and read. Using Webalue is FREE! Webalue.com’s results are derived from industry-level benchmarks and as such give a fair evaluation of your company’s online brand. The service is dynamic in that it is constantly being updated.
If you’re keen on evaluating your own brand’s online presence, give Webalue.com a try. Meheer and his team would love your feedback. I think you’ll appreciate what this service can do for you. Webalue is another important tool in building the success of your brand and taking advantage of data to help position your brand strategically. I am using Webalue.com myself, and every week I discover more and more information about my own brand.
