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	<title>Comments on: Pay-Per-Click Advertising</title>
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	<link>http://www.smallbusinessbranding.com/433/pay-per-click-advertising/</link>
	<description>Small Business Branding and Marketing Advice and Commentary</description>
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		<title>By: Onkyo hts5200</title>
		<link>http://www.smallbusinessbranding.com/433/pay-per-click-advertising/comment-page-1/#comment-330061</link>
		<dc:creator>Onkyo hts5200</dc:creator>
		<pubDate>Wed, 23 Jun 2010 23:46:10 +0000</pubDate>
		<guid isPermaLink="false">http://www.smallbusinessbranding.com/433/pay-per-click-advertising/#comment-330061</guid>
		<description>Great information and thanks for this post.  I have always stayed away from PPC because I have heard of so many people losing crazy amounts of money. I also, know that those who have taken the time and spent the money to really learn to use the system are paid huge paydays.</description>
		<content:encoded><![CDATA[<p>Great information and thanks for this post.  I have always stayed away from PPC because I have heard of so many people losing crazy amounts of money. I also, know that those who have taken the time and spent the money to really learn to use the system are paid huge paydays.</p>
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		<title>By: SEOP.com</title>
		<link>http://www.smallbusinessbranding.com/433/pay-per-click-advertising/comment-page-1/#comment-327753</link>
		<dc:creator>SEOP.com</dc:creator>
		<pubDate>Thu, 03 Jun 2010 05:35:19 +0000</pubDate>
		<guid isPermaLink="false">http://www.smallbusinessbranding.com/433/pay-per-click-advertising/#comment-327753</guid>
		<description>I agree that PPC is a powerful tool to attract traffic to your website. That is if you have enough budget for it. I suggest launching an organic SEO campaign in line of PPC for better results.</description>
		<content:encoded><![CDATA[<p>I agree that PPC is a powerful tool to attract traffic to your website. That is if you have enough budget for it. I suggest launching an organic SEO campaign in line of PPC for better results.</p>
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		<title>By: Launch Your Own Subscription Site &#38; Keep The Money Coming &#187; Internet Business Blog - by Yaro Starak</title>
		<link>http://www.smallbusinessbranding.com/433/pay-per-click-advertising/comment-page-1/#comment-80202</link>
		<dc:creator>Launch Your Own Subscription Site &#38; Keep The Money Coming &#187; Internet Business Blog - by Yaro Starak</dc:creator>
		<pubDate>Wed, 18 Jul 2007 07:49:16 +0000</pubDate>
		<guid isPermaLink="false">http://www.smallbusinessbranding.com/433/pay-per-click-advertising/#comment-80202</guid>
		<description>[...] the end of day three Daryl and Andrew reviewed various methods, outside of Pay Per Click, to drive traffic to their sites (both ebooks and membership sites). They mentioned affiliate [...]</description>
		<content:encoded><![CDATA[<p>[...] the end of day three Daryl and Andrew reviewed various methods, outside of Pay Per Click, to drive traffic to their sites (both ebooks and membership sites). They mentioned affiliate [...]</p>
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	<item>
		<title>By: Aequitas</title>
		<link>http://www.smallbusinessbranding.com/433/pay-per-click-advertising/comment-page-1/#comment-57573</link>
		<dc:creator>Aequitas</dc:creator>
		<pubDate>Sat, 02 Jun 2007 23:26:35 +0000</pubDate>
		<guid isPermaLink="false">http://www.smallbusinessbranding.com/433/pay-per-click-advertising/#comment-57573</guid>
		<description>Great introductory article for PPC, I&#039;m not a newcomer to it but I think a lot of newbies will find the information valuable, there is nothing I hate more then all the bad mis-leading information surrounding the internet marketing business and since PPC is part of that business there should be more good information.

Keep up the good work.</description>
		<content:encoded><![CDATA[<p>Great introductory article for PPC, I&#8217;m not a newcomer to it but I think a lot of newbies will find the information valuable, there is nothing I hate more then all the bad mis-leading information surrounding the internet marketing business and since PPC is part of that business there should be more good information.</p>
<p>Keep up the good work.</p>
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		<title>By: Alan Liew</title>
		<link>http://www.smallbusinessbranding.com/433/pay-per-click-advertising/comment-page-1/#comment-54979</link>
		<dc:creator>Alan Liew</dc:creator>
		<pubDate>Wed, 23 May 2007 09:37:25 +0000</pubDate>
		<guid isPermaLink="false">http://www.smallbusinessbranding.com/433/pay-per-click-advertising/#comment-54979</guid>
		<description>Google AdWords is good for driving highly targeted traffic to websites and blogs. With proper cost management and keywords research, AdWords can be used for long term traffic source.</description>
		<content:encoded><![CDATA[<p>Google AdWords is good for driving highly targeted traffic to websites and blogs. With proper cost management and keywords research, AdWords can be used for long term traffic source.</p>
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		<title>By: How To Start An eBook Business In 5 Easy Steps &#187; Internet Business Blog &#124; Entrepreneurs-Journey.com - by Yaro Starak</title>
		<link>http://www.smallbusinessbranding.com/433/pay-per-click-advertising/comment-page-1/#comment-37373</link>
		<dc:creator>How To Start An eBook Business In 5 Easy Steps &#187; Internet Business Blog &#124; Entrepreneurs-Journey.com - by Yaro Starak</dc:creator>
		<pubDate>Mon, 26 Mar 2007 10:59:43 +0000</pubDate>
		<guid isPermaLink="false">http://www.smallbusinessbranding.com/433/pay-per-click-advertising/#comment-37373</guid>
		<description>[...] Google Slap and Quality Score here and here, my introduction to AdWords and Pay Per click here and here, and the best resource if you want to become an AdWords expert is Perry Marshall&#8217;s Definitive [...]</description>
		<content:encoded><![CDATA[<p>[...] Google Slap and Quality Score here and here, my introduction to AdWords and Pay Per click here and here, and the best resource if you want to become an AdWords expert is Perry Marshall&#8217;s Definitive [...]</p>
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		<title>By: How To Check Your AdWords Quality Score and Reduce Click Prices &#187; Internet Business Blog &#124; Entrepreneurs-Journey.com - by Yaro Starak</title>
		<link>http://www.smallbusinessbranding.com/433/pay-per-click-advertising/comment-page-1/#comment-20071</link>
		<dc:creator>How To Check Your AdWords Quality Score and Reduce Click Prices &#187; Internet Business Blog &#124; Entrepreneurs-Journey.com - by Yaro Starak</dc:creator>
		<pubDate>Sun, 04 Mar 2007 00:48:20 +0000</pubDate>
		<guid isPermaLink="false">http://www.smallbusinessbranding.com/433/pay-per-click-advertising/#comment-20071</guid>
		<description>[...] Introduction to Pay-Per-Click Advertising from SmallBusinessBranding.com [...]</description>
		<content:encoded><![CDATA[<p>[...] Introduction to Pay-Per-Click Advertising from SmallBusinessBranding.com [...]</p>
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		<title>By: AdVolcano - Another Blog Monetization Option &#187; Internet Business Blog &#124; Entrepreneurs-Journey.com - by Yaro Starak</title>
		<link>http://www.smallbusinessbranding.com/433/pay-per-click-advertising/comment-page-1/#comment-9701</link>
		<dc:creator>AdVolcano - Another Blog Monetization Option &#187; Internet Business Blog &#124; Entrepreneurs-Journey.com - by Yaro Starak</dc:creator>
		<pubDate>Fri, 26 Jan 2007 20:48:53 +0000</pubDate>
		<guid isPermaLink="false">http://www.smallbusinessbranding.com/433/pay-per-click-advertising/#comment-9701</guid>
		<description>[...] For advertisers often a per click or per action method is better because you only pay when something occurs, but it really depends what the advertiser wants to do. I&#8217;ve recently told potential sponsors who approach this site that if they want to run a campaign that they look at banners as a branding tool to enhance awareness, rather than a raw traffic generating advertisement, since click through rates are often low on banners. You usually get better results using Pay-Per-Click if you want raw traffic and link campaigns for search engine optimization. [...]</description>
		<content:encoded><![CDATA[<p>[...] For advertisers often a per click or per action method is better because you only pay when something occurs, but it really depends what the advertiser wants to do. I&#8217;ve recently told potential sponsors who approach this site that if they want to run a campaign that they look at banners as a branding tool to enhance awareness, rather than a raw traffic generating advertisement, since click through rates are often low on banners. You usually get better results using Pay-Per-Click if you want raw traffic and link campaigns for search engine optimization. [...]</p>
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	<item>
		<title>By: great blog</title>
		<link>http://www.smallbusinessbranding.com/433/pay-per-click-advertising/comment-page-1/#comment-9078</link>
		<dc:creator>great blog</dc:creator>
		<pubDate>Sun, 31 Dec 2006 18:51:45 +0000</pubDate>
		<guid isPermaLink="false">http://www.smallbusinessbranding.com/433/pay-per-click-advertising/#comment-9078</guid>
		<description>&lt;strong&gt;great blog...&lt;/strong&gt;

...</description>
		<content:encoded><![CDATA[<p><strong>great blog&#8230;</strong></p>
<p>&#8230;</p>
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		<title>By: What Is A Namesqueeze? &#187; Entrepreneur&#8217;s Journey - by Yaro Starak</title>
		<link>http://www.smallbusinessbranding.com/433/pay-per-click-advertising/comment-page-1/#comment-744</link>
		<dc:creator>What Is A Namesqueeze? &#187; Entrepreneur&#8217;s Journey - by Yaro Starak</dc:creator>
		<pubDate>Mon, 17 Apr 2006 01:26:21 +0000</pubDate>
		<guid isPermaLink="false">http://www.smallbusinessbranding.com/433/pay-per-click-advertising/#comment-744</guid>
		<description>[...] The other key ingredient for a successful namesqueeze campaign is the right type of visitor. The methods used to send traffic to a namesqueeze page must ensure that readers are interested in the topic. Pay per click advertising is the most common method used to send traffic to namesqueeze pages because you can tightly align the message with keywords. [...]</description>
		<content:encoded><![CDATA[<p>[...] The other key ingredient for a successful namesqueeze campaign is the right type of visitor. The methods used to send traffic to a namesqueeze page must ensure that readers are interested in the topic. Pay per click advertising is the most common method used to send traffic to namesqueeze pages because you can tightly align the message with keywords. [...]</p>
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		<title>By: The Small Business Success Secret &#187; Small Business Marketing And Branding - by Yaro Starak</title>
		<link>http://www.smallbusinessbranding.com/433/pay-per-click-advertising/comment-page-1/#comment-597</link>
		<dc:creator>The Small Business Success Secret &#187; Small Business Marketing And Branding - by Yaro Starak</dc:creator>
		<pubDate>Wed, 08 Mar 2006 10:53:28 +0000</pubDate>
		<guid isPermaLink="false">http://www.smallbusinessbranding.com/433/pay-per-click-advertising/#comment-597</guid>
		<description>[...] To run my business I do many different activities. I run pay-per-click advertising campaigns. I build websites. I write sales copy, use email autoresponders and make use of various marketing techniques. My business process is not complicated but it could be considered complex, especially looking from the outside in. [...]</description>
		<content:encoded><![CDATA[<p>[...] To run my business I do many different activities. I run pay-per-click advertising campaigns. I build websites. I write sales copy, use email autoresponders and make use of various marketing techniques. My business process is not complicated but it could be considered complex, especially looking from the outside in. [...]</p>
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		<title>By: SmallBusinessBranding.com February Recap &#187; Entrepreneur&#8217;s Journey - by Yaro Starak</title>
		<link>http://www.smallbusinessbranding.com/433/pay-per-click-advertising/comment-page-1/#comment-586</link>
		<dc:creator>SmallBusinessBranding.com February Recap &#187; Entrepreneur&#8217;s Journey - by Yaro Starak</dc:creator>
		<pubDate>Fri, 03 Mar 2006 11:07:23 +0000</pubDate>
		<guid isPermaLink="false">http://www.smallbusinessbranding.com/433/pay-per-click-advertising/#comment-586</guid>
		<description>[...] Part 4: Pay-Per-Click Advertising [...]</description>
		<content:encoded><![CDATA[<p>[...] Part 4: Pay-Per-Click Advertising [...]</p>
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		<title>By: Life Lessons Lead To Business Solutions &#187; Entrepreneur&#8217;s Journey - by Yaro Starak</title>
		<link>http://www.smallbusinessbranding.com/433/pay-per-click-advertising/comment-page-1/#comment-573</link>
		<dc:creator>Life Lessons Lead To Business Solutions &#187; Entrepreneur&#8217;s Journey - by Yaro Starak</dc:creator>
		<pubDate>Mon, 27 Feb 2006 13:25:10 +0000</pubDate>
		<guid isPermaLink="false">http://www.smallbusinessbranding.com/433/pay-per-click-advertising/#comment-573</guid>
		<description>[...] The problem comes when it&#8217;s time to set up new systems and start selling. Some of my important decisions have been made and lessons learnt. I&#8217;m happy with AWeber as my email autoresponder and it&#8217;s not likely I&#8217;ll be changing services any time soon. I&#8217;m happy with the companies that host my websites and I register my domains with. I have access to designers and programmers I trust if I need anything done beyond my skill-set. I know how to use Pay Per Click advertising and I&#8217;m comfortable that my search engine optimization techniques over time will lead to good results. I have the basics covered but I&#8217;m about to head into uncharted territory. [...]</description>
		<content:encoded><![CDATA[<p>[...] The problem comes when it&#8217;s time to set up new systems and start selling. Some of my important decisions have been made and lessons learnt. I&#8217;m happy with AWeber as my email autoresponder and it&#8217;s not likely I&#8217;ll be changing services any time soon. I&#8217;m happy with the companies that host my websites and I register my domains with. I have access to designers and programmers I trust if I need anything done beyond my skill-set. I know how to use Pay Per Click advertising and I&#8217;m comfortable that my search engine optimization techniques over time will lead to good results. I have the basics covered but I&#8217;m about to head into uncharted territory. [...]</p>
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		<title>By: Search Engine Optimization &#187; Small Business Marketing And Branding - by Yaro Starak</title>
		<link>http://www.smallbusinessbranding.com/433/pay-per-click-advertising/comment-page-1/#comment-548</link>
		<dc:creator>Search Engine Optimization &#187; Small Business Marketing And Branding - by Yaro Starak</dc:creator>
		<pubDate>Mon, 20 Feb 2006 03:54:35 +0000</pubDate>
		<guid isPermaLink="false">http://www.smallbusinessbranding.com/433/pay-per-click-advertising/#comment-548</guid>
		<description>[...] Use the Google keyword selector tool in AdWords. Your data from any AdWord Pay-Per-Click campaigns (see the previous part of this course on PPC advertising) is great for your SEO as well because any phrases performing well in AdWords Ads are worth targeting in your organic search marketing efforts too. If you pay for a phrase and it works well, getting it for nothing from free search traffic is even better. [...]</description>
		<content:encoded><![CDATA[<p>[...] Use the Google keyword selector tool in AdWords. Your data from any AdWord Pay-Per-Click campaigns (see the previous part of this course on PPC advertising) is great for your SEO as well because any phrases performing well in AdWords Ads are worth targeting in your organic search marketing efforts too. If you pay for a phrase and it works well, getting it for nothing from free search traffic is even better. [...]</p>
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