I really appreciate your feedback. I’ve had a hell of a weekend after Mplanet too, so it’s been tough to reply to emails and comments all in one go.

There was certainly way too much information at the conference to express in three posts, so I’m in the process of digesting it all and will no doubt, be posting about it in the near future. In particular, one on using Social Media websites to carry out viral marketing and a review of a book I got there.

The most inspiring of the sessions is definitely tough to pick between but I’d have to say Chris Anderson was incredible when he spoke about the longtail economy. Yaro has done a great and comprehensive post on his blog about it already. I recommend checking it out here.

Of course, like most things in marketing, it doesn’t apply in all situations. I mean, how could you use it at a news agent?

Anyway, I better go and rest up before we visit Universal Studios tomorrow . (More pictures to come of what we had to eat at Mplanet, too… In case you’re wondering.)

Regards,
Rob.

The point I found most interesting to ponder was the paradox of consumer choice. Will chew on that one for a bit.

The point I found most inspiring was:
Start a Fire, then Carry a Torch … Innovate then market it effectively.

That one flicked my switch in a big way

I’d love to hear what was most interesting/relevant/inspiring to others.

Thanx,
Danielle

Of course, we expect many posts down the line talking about the issues at the conference. I bet you’re suffering a little from information overload.

Great job – and pure envy from me about all the feastings you guys did.

Good to know that you enjoyed my summary… It was a fascinating event and I’m sure Mplanet 2008 will be just as good – if not better.

I’m no fan of flash websites either. They’re always tedious to navigate and I’m yet to find one that does the job effectively. For now, I think I’ll stick to HTML based CMSs.

Thanks for the shout-out from your blog – you’ve got some great posts on it too, keep them coming…

Rob

My session at Mplanet was this morning. It was well-received and fun to share thoughts on the future of marketing. It’s tough to blog about yourself, so I’ll point you to Josh Hallett’s post on my session.[Photo courtesy Josh Hallett aka hyku on Fli…