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	<title>Comments on: Convince me in Five Words or Less!</title>
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		<title>By: The Lonely Marketer - a discussion for the small business marketing manager &#187; Weekly Recap&#8230;A Day Late</title>
		<link>http://www.smallbusinessbranding.com/668/creating-taglines-and-slogans-for-business-marketing/comment-page-1/#comment-31910</link>
		<dc:creator>The Lonely Marketer - a discussion for the small business marketing manager &#187; Weekly Recap&#8230;A Day Late</dc:creator>
		<pubDate>Sun, 18 Mar 2007 17:55:10 +0000</pubDate>
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		<description>[...] Convince me in Five Words or Less!: Christine Buske writes on Small Business Branding about writing a great tagline for your marketing strategy. [...]</description>
		<content:encoded><![CDATA[<p>[...] Convince me in Five Words or Less!: Christine Buske writes on Small Business Branding about writing a great tagline for your marketing strategy. [...]</p>
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		<title>By: SalesPractice.com</title>
		<link>http://www.smallbusinessbranding.com/668/creating-taglines-and-slogans-for-business-marketing/comment-page-1/#comment-31880</link>
		<dc:creator>SalesPractice.com</dc:creator>
		<pubDate>Sun, 18 Mar 2007 16:15:00 +0000</pubDate>
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		<description>&lt;strong&gt;Convince me in five words or less...&lt;/strong&gt;

Elevator speech, tagline, sales message, value proposition, unique selling proposition... aren&#039;t these all pretty much the same thing?......</description>
		<content:encoded><![CDATA[<p><strong>Convince me in five words or less&#8230;</strong></p>
<p>Elevator speech, tagline, sales message, value proposition, unique selling proposition&#8230; aren&#8217;t these all pretty much the same thing?&#8230;&#8230;</p>
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		<title>By: Christine</title>
		<link>http://www.smallbusinessbranding.com/668/creating-taglines-and-slogans-for-business-marketing/comment-page-1/#comment-28882</link>
		<dc:creator>Christine</dc:creator>
		<pubDate>Fri, 16 Mar 2007 14:07:21 +0000</pubDate>
		<guid isPermaLink="false">http://www.smallbusinessbranding.com/668/creating-taglines-and-slogans-for-business-marketing/#comment-28882</guid>
		<description>Thanks Amish! I appreciate the feedback.

Christine</description>
		<content:encoded><![CDATA[<p>Thanks Amish! I appreciate the feedback.</p>
<p>Christine</p>
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	<item>
		<title>By: Amish Parashar</title>
		<link>http://www.smallbusinessbranding.com/668/creating-taglines-and-slogans-for-business-marketing/comment-page-1/#comment-26228</link>
		<dc:creator>Amish Parashar</dc:creator>
		<pubDate>Mon, 12 Mar 2007 22:39:04 +0000</pubDate>
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		<description>Christine,

Great post - I often advise clients to be able say what meaning they are making in one sentence or less.  I think this is a good summary of why being clear, articulate, and customer-centered is so important to new and growing ventures.  

best wishes,
-amish</description>
		<content:encoded><![CDATA[<p>Christine,</p>
<p>Great post &#8211; I often advise clients to be able say what meaning they are making in one sentence or less.  I think this is a good summary of why being clear, articulate, and customer-centered is so important to new and growing ventures.  </p>
<p>best wishes,<br />
-amish</p>
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