Comments on: Why Cause Marketing is Good for Your Business and How to Do It Effectively http://www.smallbusinessbranding.com/696/why-cause-marketing-is-good-for-your-business-and-how-to-do-it-effectively/ Small Business Branding and Marketing Advice and Commentary Thu, 09 Feb 2012 16:17:08 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: flushdoggy http://www.smallbusinessbranding.com/696/why-cause-marketing-is-good-for-your-business-and-how-to-do-it-effectively/comment-page-1/#comment-233276 flushdoggy Sun, 12 Oct 2008 22:33:35 +0000 http://www.smallbusinessbranding.com/696/why-cause-marketing-is-good-for-your-business-and-how-to-do-it-effectively/#comment-233276 I agree social responsibility is the way to go. You are helping the world while doing something you love. Money is not the only thing to bring you happiness :) We sell flushable dog waste bags and donate 10% profit to ASPCA to help abused dogs. I agree social responsibility is the way to go. You are helping the world while doing something you love. Money is not the only thing to bring you happiness :)

We sell flushable dog waste bags and donate 10% profit to ASPCA to help abused dogs.

]]> By: Danielle http://www.smallbusinessbranding.com/696/why-cause-marketing-is-good-for-your-business-and-how-to-do-it-effectively/comment-page-1/#comment-76106 Danielle Sat, 30 Jun 2007 02:40:03 +0000 http://www.smallbusinessbranding.com/696/why-cause-marketing-is-good-for-your-business-and-how-to-do-it-effectively/#comment-76106 Hi Katie, Thanks very much for your comment. And I think it’s a very positive and exciting trend too! The only thing is, there’s a big difference in doing something because you think you have to and because you want to. So in my opinion it’s only a positive trend insofar as people participate of their own freewill. Being socially responsible matters to me personally, but not because I think I have to be. It’s also really important to choose causes that resonate with who you are. I personally don’t want to back every cause that’s out there, so I think you really need to approach it from the angle of "what’s important to me?". Hi Katie,

Thanks very much for your comment. And I think it’s a very positive and exciting trend too!

The only thing is, there’s a big difference in doing something because you think you have to and because you want to. So in my opinion it’s only a positive trend insofar as people participate of their own freewill.

Being socially responsible matters to me personally, but not because I think I have to be. It’s also really important to choose causes that resonate with who you are. I personally don’t want to back every cause that’s out there, so I think you really need to approach it from the angle of “what’s important to me?”.

]]> By: Katie http://www.smallbusinessbranding.com/696/why-cause-marketing-is-good-for-your-business-and-how-to-do-it-effectively/comment-page-1/#comment-75232 Katie Wed, 27 Jun 2007 16:58:10 +0000 http://www.smallbusinessbranding.com/696/why-cause-marketing-is-good-for-your-business-and-how-to-do-it-effectively/#comment-75232 I get more and more excited about the shift into businesses become socially responsible. I saw that Social Venture Network is holding a contest to award socially responsible business leaders and help them further their endeavors! www.svn.org/imaginewhatsnext If only we had more Kylie Taylors & Valerie Khoos. I get more and more excited about the shift into businesses become socially responsible. I saw that Social Venture Network is holding a contest to award socially responsible business leaders and help them further their endeavors! http://www.svn.org/imaginewhatsnext If only we had more Kylie Taylors & Valerie Khoos.

]]> By: Danielle http://www.smallbusinessbranding.com/696/why-cause-marketing-is-good-for-your-business-and-how-to-do-it-effectively/comment-page-1/#comment-61428 Danielle Thu, 14 Jun 2007 10:44:36 +0000 http://www.smallbusinessbranding.com/696/why-cause-marketing-is-good-for-your-business-and-how-to-do-it-effectively/#comment-61428 You're absolutely right Peter, there is definitely a growing trend toward "genuine positive change" (a great way of putting it) - and it's terrific because everybody wins! And I'd go so far to say that if small businesses don't pick up on this trend, they're doing themselves a disservice. You’re absolutely right Peter, there is definitely a growing trend toward “genuine positive change” (a great way of putting it) – and it’s terrific because everybody wins! And I’d go so far to say that if small businesses don’t pick up on this trend, they’re doing themselves a disservice.

]]> By: Peter Crocker http://www.smallbusinessbranding.com/696/why-cause-marketing-is-good-for-your-business-and-how-to-do-it-effectively/comment-page-1/#comment-61164 Peter Crocker Wed, 13 Jun 2007 13:37:44 +0000 http://www.smallbusinessbranding.com/696/why-cause-marketing-is-good-for-your-business-and-how-to-do-it-effectively/#comment-61164 Thanks Danielle, Some great ideas and links. I agree that we haven't missed our chance to make a difference. Quite the opposite, there seems to be strong shift towards striving for delivering both profitable business and genuine positive change. Thanks Danielle,
Some great ideas and links. I agree that we haven’t missed our chance to make a difference. Quite the opposite, there seems to be strong shift towards striving for delivering both profitable business and genuine positive change.

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