Comments on: What Risk Zone Does Your Brand Occupy?

By: Small Business Radar - Today Top Blog Posts on Small Business - Powered by SocialRank

Tue, 09 Oct 2007 08:04:59 +0000

[...] What Risk Zone Does Our Brand Occupy? [...]

By: Startup Signal - Today’s Top Blog Posts on Entrepreneurship - Powered by SocialRank

Mon, 01 Oct 2007 11:11:35 +0000

[...] What Risk Zone Does Our Brand Occupy? [...]

By: Julie

Julie — Sun, 30 Sep 2007 20:27:27 +0000

And what should I do in your opinion to save my brand and reputation in the modern world?

By: Havingclay.Com » What Risk Zone Does Our Brand Occupy?

Havingclay.Com » What Risk Zone Does Our Brand Occupy? — Fri, 28 Sep 2007 15:26:54 +0000

[...] Meath Baker wrote an interesting post today on What Risk Zone Does Our Brand Occupy?Here’s a quick [...]

By: Ed Roach

Ed Roach — Thu, 27 Sep 2007 20:40:10 +0000

Fred333,

Does it really matter what positon you hold, it’s your world that is important. Any hit of this sort to your brand could cost you money. Even if your are a small fish in a small pond, the negative effect of being in a hot zone can effect your opportunity for growth in that sector. Brand risk is a reality we all live with at some level. I don’t think it matters what the product or service is. Could you explain more why you believe it DOES depend on product and position?

By: Fred333

Fred333 — Thu, 27 Sep 2007 20:23:00 +0000

I think it definitely depend on what your product is and also what position in the industry you are.

By: reash

reash — Thu, 27 Sep 2007 17:07:22 +0000

This is my first time to visit your blog.

Two thumbs up for your post. It is really true that everyday big companies are putting their brands in danger. Even if there are already tight security measures implemented, still a lot of bad guys able to get away from trying to ship smuggled goods using the names of other well respected companies.

Companies should also be more tight in terms of security with the goods they are shipping everyday. More keen and careful to put the right people in the whole shipment process.

These illegal activities can really affect the reputation of many companies. I wish government will be able to put a stop to this kind of illegal activities.