Comments on: You Wouldn’t Know a Good Idea If It… http://www.smallbusinessbranding.com/860/you-wouldnt-know-a-good-idea-if-it/ Small Business Branding and Marketing Advice and Commentary Thu, 09 Feb 2012 02:07:26 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Ed Roach http://www.smallbusinessbranding.com/860/you-wouldnt-know-a-good-idea-if-it/comment-page-1/#comment-157511 Ed Roach Mon, 18 Feb 2008 03:32:42 +0000 http://www.smallbusinessbranding.com/860/you-wouldnt-know-a-good-idea-if-it/#comment-157511 Serg, I have a hard time understanding the comment, even after I looked up the word scienter. Can you dumb it down for me? -Ed Serg, I have a hard time understanding the comment, even after I looked up the word scienter. Can you dumb it down for me?

-Ed

]]> By: Serg http://www.smallbusinessbranding.com/860/you-wouldnt-know-a-good-idea-if-it/comment-page-1/#comment-156206 Serg Thu, 14 Feb 2008 20:48:24 +0000 http://www.smallbusinessbranding.com/860/you-wouldnt-know-a-good-idea-if-it/#comment-156206 As Einstein said. If an idea scienter is not absurd, it is doomed As Einstein said. If an idea scienter is not absurd, it is doomed

]]> By: Ed Roach http://www.smallbusinessbranding.com/860/you-wouldnt-know-a-good-idea-if-it/comment-page-1/#comment-156063 Ed Roach Thu, 14 Feb 2008 11:44:46 +0000 http://www.smallbusinessbranding.com/860/you-wouldnt-know-a-good-idea-if-it/#comment-156063 Sometimes, yes I would agree with that Wicker. I still believe though that it takes the help of professionals to help develop that idea. Experience stands for something. I've seen some pretty good local ideas with local success. I only imagine "what if" they had taken it to the next level? McDonald's could have been an outstanding local burger joint, or Starbuck - a great little cafe. Doing it right, having a grander vision and properly positioning yourself in terms of image, values and perspective can rise you to the next bar and beyond. Drive down any street USA. You can tell the local businesses from the nationals - just by their brand image. It doesn't take millions to position you there. You just have to recognize the difference and act on it. You've heard the self-made millionaires say it over and over - "surround yourself with the best". A great idea in the hands of the wrong person is small idea. Sometimes, yes I would agree with that Wicker. I still believe though that it takes the help of professionals to help develop that idea. Experience stands for something. I’ve seen some pretty good local ideas with local success. I only imagine “what if” they had taken it to the next level?

McDonald’s could have been an outstanding local burger joint, or Starbuck – a great little cafe. Doing it right, having a grander vision and properly positioning yourself in terms of image, values and perspective can rise you to the next bar and beyond. Drive down any street USA. You can tell the local businesses from the nationals – just by their brand image.

It doesn’t take millions to position you there. You just have to recognize the difference and act on it. You’ve heard the self-made millionaires say it over and over – “surround yourself with the best”.

A great idea in the hands of the wrong person is small idea.

]]> By: Wicker http://www.smallbusinessbranding.com/860/you-wouldnt-know-a-good-idea-if-it/comment-page-1/#comment-156016 Wicker Thu, 14 Feb 2008 08:16:51 +0000 http://www.smallbusinessbranding.com/860/you-wouldnt-know-a-good-idea-if-it/#comment-156016 Using an 'expert' to vet your ideas may work most of the time, but IMO the greatest ideas are often ones that everyone, including 'experts' think are stupid until the money starts rolling in. Sometimes your own gut-feeling is better than the expert opinion. Winona Using an ‘expert’ to vet your ideas may work most of the time, but IMO the greatest ideas are often ones that everyone, including ‘experts’ think are stupid until the money starts rolling in.

Sometimes your own gut-feeling is better than the expert opinion.

Winona

]]> By: Richard Salem http://www.smallbusinessbranding.com/860/you-wouldnt-know-a-good-idea-if-it/comment-page-1/#comment-155314 Richard Salem Tue, 12 Feb 2008 15:34:46 +0000 http://www.smallbusinessbranding.com/860/you-wouldnt-know-a-good-idea-if-it/#comment-155314 Ideas generally have great impact. As they say, it all comes from a single idea. Ideas generally have great impact. As they say, it all comes from a single idea.

]]> By: Ed Roach http://www.smallbusinessbranding.com/860/you-wouldnt-know-a-good-idea-if-it/comment-page-1/#comment-154866 Ed Roach Mon, 11 Feb 2008 18:51:41 +0000 http://www.smallbusinessbranding.com/860/you-wouldnt-know-a-good-idea-if-it/#comment-154866 Spot on Maizesto, A ideas professional has the expertise and experience to sift through the ideas and exploit the one or two with the most potential. Spot on Maizesto,

A ideas professional has the expertise and experience to sift through the ideas and exploit the one or two with the most potential.

]]> By: Manizesto http://www.smallbusinessbranding.com/860/you-wouldnt-know-a-good-idea-if-it/comment-page-1/#comment-154832 Manizesto Mon, 11 Feb 2008 17:15:26 +0000 http://www.smallbusinessbranding.com/860/you-wouldnt-know-a-good-idea-if-it/#comment-154832 The biggest inhibitor of great ideas is concern they won't be great. The truth is, especially in the world of marketing, you have to let all ideas come out (both good and bad) and then be able to find truly great ones. Being creative and innovative is a process and an attitude that harvests everything that's growing in your brain. The work and intelligence comes in being able sift the wheat from the tares. The biggest inhibitor of great ideas is concern they won’t be great. The truth is, especially in the world of marketing, you have to let all ideas come out (both good and bad) and then be able to find truly great ones. Being creative and innovative is a process and an attitude that harvests everything that’s growing in your brain. The work and intelligence comes in being able sift the wheat from the tares.

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