Comments on: Please Don’t Ignore Me

By: Mens Rings

Mens Rings — Mon, 24 Aug 2009 09:47:08 +0000

It sounds so simple when you lay it out like this…The recession has forced our conversion rates down which makes it even more important to look aftern the ones we’ve got…

Thanks for the post!

By: Drew McLellan

Drew McLellan — Tue, 10 Jun 2008 11:53:56 +0000

Noobpreneur,

You are very right — retention has a much better ROI, both short and long term. When you turn customers into fans…..they do a lot of the recruitment for you!

Drew

By: Noobpreneur

Noobpreneur — Fri, 06 Jun 2008 15:04:53 +0000

Drew,

Your post reminds me – I missed my old customers!

I totally ‘ignore’ the retention programs and focus on getting new customers.

I think it’s better to cut the customer ‘recruitment’ campaigns and spend more on customer retention campaign.

Thanks for the post!

By: Customer Relationship Building Is Not Sexy — Really Practical Marketing

Customer Relationship Building Is Not Sexy — Really Practical Marketing — Fri, 06 Jun 2008 09:22:41 +0000

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By: Drew McLellan

Drew McLellan — Fri, 06 Jun 2008 06:15:28 +0000

Hi,

Apparently my link is broken so I’ve taken it down until I can get it corrected. Thanks for the heads up!

Drew

By: J

Fri, 06 Jun 2008 05:30:48 +0000

Thanks for this post, but I am unable to get the link you posted for a “customer retention program” to work. Do you have a working link or some additional info on the original post?