<?xml version="1.0" encoding="UTF-8"?><rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
		>
<channel>
	<title>Comments on: How to Make Brand Champions.</title>
	<atom:link href="http://www.smallbusinessbranding.com/995/how-to-make-brand-champions/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.smallbusinessbranding.com/995/how-to-make-brand-champions/</link>
	<description>Small Business Branding and Marketing Advice and Commentary</description>
	<lastBuildDate>Thu, 09 Feb 2012 02:07:26 +0000</lastBuildDate>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
	<generator>http://wordpress.org/?v=3.3.1</generator>
	<item>
		<title>By: Ed Roach</title>
		<link>http://www.smallbusinessbranding.com/995/how-to-make-brand-champions/comment-page-1/#comment-300075</link>
		<dc:creator>Ed Roach</dc:creator>
		<pubDate>Thu, 07 Jan 2010 15:49:25 +0000</pubDate>
		<guid isPermaLink="false">http://www.smallbusinessbranding.com/?p=995#comment-300075</guid>
		<description>PB: Could you explain promotional bags for us?</description>
		<content:encoded><![CDATA[<p>PB: Could you explain promotional bags for us?</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Promotional Bags</title>
		<link>http://www.smallbusinessbranding.com/995/how-to-make-brand-champions/comment-page-1/#comment-300028</link>
		<dc:creator>Promotional Bags</dc:creator>
		<pubDate>Thu, 07 Jan 2010 01:27:59 +0000</pubDate>
		<guid isPermaLink="false">http://www.smallbusinessbranding.com/?p=995#comment-300028</guid>
		<description>Brands mean everything.  Successful branding can be achieved over a long period of time through hard work and careful planning.  What you brand today will grow into something beautiful for the future.  Try Promotional Bags for your next branding campaign today.  A well thought out article.</description>
		<content:encoded><![CDATA[<p>Brands mean everything.  Successful branding can be achieved over a long period of time through hard work and careful planning.  What you brand today will grow into something beautiful for the future.  Try Promotional Bags for your next branding campaign today.  A well thought out article.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Ed Roach</title>
		<link>http://www.smallbusinessbranding.com/995/how-to-make-brand-champions/comment-page-1/#comment-296930</link>
		<dc:creator>Ed Roach</dc:creator>
		<pubDate>Sun, 06 Dec 2009 15:45:40 +0000</pubDate>
		<guid isPermaLink="false">http://www.smallbusinessbranding.com/?p=995#comment-296930</guid>
		<description>Never stop the momentum of trying. It WILL work in the long run. I hate wasted effort.</description>
		<content:encoded><![CDATA[<p>Never stop the momentum of trying. It WILL work in the long run. I hate wasted effort.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Paul</title>
		<link>http://www.smallbusinessbranding.com/995/how-to-make-brand-champions/comment-page-1/#comment-296381</link>
		<dc:creator>Paul</dc:creator>
		<pubDate>Thu, 03 Dec 2009 20:06:42 +0000</pubDate>
		<guid isPermaLink="false">http://www.smallbusinessbranding.com/?p=995#comment-296381</guid>
		<description>I have created a few brands and it hasn&#039;t really costed me much. Like you said in your comment, Ed, we can do things quickly which big companies can&#039;t do. 

I can launch a small site around a certain product which I am trying to brand and get feedback all within a week or two.

Just keep trying things until you strike gold on one of them.</description>
		<content:encoded><![CDATA[<p>I have created a few brands and it hasn&#8217;t really costed me much. Like you said in your comment, Ed, we can do things quickly which big companies can&#8217;t do. </p>
<p>I can launch a small site around a certain product which I am trying to brand and get feedback all within a week or two.</p>
<p>Just keep trying things until you strike gold on one of them.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Brand Promise &#8212; Brand Flake</title>
		<link>http://www.smallbusinessbranding.com/995/how-to-make-brand-champions/comment-page-1/#comment-292782</link>
		<dc:creator>Brand Promise &#8212; Brand Flake</dc:creator>
		<pubDate>Thu, 05 Nov 2009 13:13:55 +0000</pubDate>
		<guid isPermaLink="false">http://www.smallbusinessbranding.com/?p=995#comment-292782</guid>
		<description>[...] How to Make Brand Champions. [...]</description>
		<content:encoded><![CDATA[<p>[...] How to Make Brand Champions. [...]</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Ed Roach</title>
		<link>http://www.smallbusinessbranding.com/995/how-to-make-brand-champions/comment-page-1/#comment-289788</link>
		<dc:creator>Ed Roach</dc:creator>
		<pubDate>Wed, 14 Oct 2009 14:46:13 +0000</pubDate>
		<guid isPermaLink="false">http://www.smallbusinessbranding.com/?p=995#comment-289788</guid>
		<description>Samantha your BIG advantage is that you can turn on a dime. The big boys can&#039;t do anything quickly. It doesn&#039;t cost anything to network by attending events, blogging, email marketing, joining clubs etc. Offer something you KNOEW the big boys can&#039;t afford to do. 

Entrepreneur your 100% correct. Keep those wheels spinning. Always keep an eye out for those little opportunities to advance your brand in a customer&#039;s eyes.</description>
		<content:encoded><![CDATA[<p>Samantha your BIG advantage is that you can turn on a dime. The big boys can&#8217;t do anything quickly. It doesn&#8217;t cost anything to network by attending events, blogging, email marketing, joining clubs etc. Offer something you KNOEW the big boys can&#8217;t afford to do. </p>
<p>Entrepreneur your 100% correct. Keep those wheels spinning. Always keep an eye out for those little opportunities to advance your brand in a customer&#8217;s eyes.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Entrepreneur</title>
		<link>http://www.smallbusinessbranding.com/995/how-to-make-brand-champions/comment-page-1/#comment-289681</link>
		<dc:creator>Entrepreneur</dc:creator>
		<pubDate>Tue, 13 Oct 2009 21:47:12 +0000</pubDate>
		<guid isPermaLink="false">http://www.smallbusinessbranding.com/?p=995#comment-289681</guid>
		<description>Nice points... Never to forget a brand name needs to build in years so keep working on it. The better you listen to your customers the more you can work on it. Find every odd and even ways to spread your brand. Educate everyone that are in your scope.</description>
		<content:encoded><![CDATA[<p>Nice points&#8230; Never to forget a brand name needs to build in years so keep working on it. The better you listen to your customers the more you can work on it. Find every odd and even ways to spread your brand. Educate everyone that are in your scope.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Samantha Lee</title>
		<link>http://www.smallbusinessbranding.com/995/how-to-make-brand-champions/comment-page-1/#comment-283488</link>
		<dc:creator>Samantha Lee</dc:creator>
		<pubDate>Sat, 08 Aug 2009 14:10:48 +0000</pubDate>
		<guid isPermaLink="false">http://www.smallbusinessbranding.com/?p=995#comment-283488</guid>
		<description>i tried for months to build a brand but without lots of $$ to compete with the bigger boys i think this is almost impossible.</description>
		<content:encoded><![CDATA[<p>i tried for months to build a brand but without lots of $$ to compete with the bigger boys i think this is almost impossible.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Joy</title>
		<link>http://www.smallbusinessbranding.com/995/how-to-make-brand-champions/comment-page-1/#comment-276432</link>
		<dc:creator>Joy</dc:creator>
		<pubDate>Mon, 08 Jun 2009 11:05:26 +0000</pubDate>
		<guid isPermaLink="false">http://www.smallbusinessbranding.com/?p=995#comment-276432</guid>
		<description>A brand that defines itself narrowly and with detail. Examples include Starbucks, Ray-Ban, and Kleenex.

Vague brand: A brand that defines itself via characteristics, emotions, and broad strokes. Examples include IBM (the new IBM), National Geographic, and Disney.

As you develop your brand, try to think into the future to where you want to take it. I am not suggesting that you start off with a hard-to-control vague brand, but with proper planning, your move to a broader brand will be much simpler than if you try to do so with a specific brand.</description>
		<content:encoded><![CDATA[<p>A brand that defines itself narrowly and with detail. Examples include Starbucks, Ray-Ban, and Kleenex.</p>
<p>Vague brand: A brand that defines itself via characteristics, emotions, and broad strokes. Examples include IBM (the new IBM), National Geographic, and Disney.</p>
<p>As you develop your brand, try to think into the future to where you want to take it. I am not suggesting that you start off with a hard-to-control vague brand, but with proper planning, your move to a broader brand will be much simpler than if you try to do so with a specific brand.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Vincent Torres</title>
		<link>http://www.smallbusinessbranding.com/995/how-to-make-brand-champions/comment-page-1/#comment-239660</link>
		<dc:creator>Vincent Torres</dc:creator>
		<pubDate>Wed, 19 Nov 2008 08:19:28 +0000</pubDate>
		<guid isPermaLink="false">http://www.smallbusinessbranding.com/?p=995#comment-239660</guid>
		<description>Wow, I never knew that How to Make Brand Champions.. That’s pretty interesting...</description>
		<content:encoded><![CDATA[<p>Wow, I never knew that How to Make Brand Champions.. That’s pretty interesting&#8230;</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Ed Roach</title>
		<link>http://www.smallbusinessbranding.com/995/how-to-make-brand-champions/comment-page-1/#comment-203608</link>
		<dc:creator>Ed Roach</dc:creator>
		<pubDate>Wed, 16 Jul 2008 18:30:02 +0000</pubDate>
		<guid isPermaLink="false">http://www.smallbusinessbranding.com/?p=995#comment-203608</guid>
		<description>Everything counts in branding, eh Marnia.</description>
		<content:encoded><![CDATA[<p>Everything counts in branding, eh Marnia.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Marnica</title>
		<link>http://www.smallbusinessbranding.com/995/how-to-make-brand-champions/comment-page-1/#comment-203427</link>
		<dc:creator>Marnica</dc:creator>
		<pubDate>Wed, 16 Jul 2008 07:02:15 +0000</pubDate>
		<guid isPermaLink="false">http://www.smallbusinessbranding.com/?p=995#comment-203427</guid>
		<description>Hi, this is about the best way to start on your journey to finding these opportunities is to start off with your interests and hobbies, bearing in mind the skills that you already possess and the invaluable experience that you have gathered over the years.</description>
		<content:encoded><![CDATA[<p>Hi, this is about the best way to start on your journey to finding these opportunities is to start off with your interests and hobbies, bearing in mind the skills that you already possess and the invaluable experience that you have gathered over the years.</p>
]]></content:encoded>
	</item>
</channel>
</rss>

