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	<title>Small Business Branding &#187; Branding</title>
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	<link>http://www.smallbusinessbranding.com</link>
	<description>Small Business Branding and Marketing Advice and Commentary</description>
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		<title>Generation Y and Branding on the Fly</title>
		<link>http://www.smallbusinessbranding.com/4121/generation-y-and-branding-on-the-fly/</link>
		<comments>http://www.smallbusinessbranding.com/4121/generation-y-and-branding-on-the-fly/#comments</comments>
		<pubDate>Wed, 08 Feb 2012 11:39:06 +0000</pubDate>
		<dc:creator>Jeremy Pradell</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Generation X]]></category>
		<category><![CDATA[Generation Y]]></category>
		<category><![CDATA[small business branding]]></category>

		<guid isPermaLink="false">http://www.smallbusinessbranding.com/?p=4121</guid>
		<description><![CDATA[We are all pretty familiar with Generation X; they are the offspring of the post-World War II baby boom, the so-called “13th Generation”. Their perspectives on the world were shaped by political, environmental and financial conflicts including Black Monday, the evolution of the Internet, the Chernobyl disaster and the fall of the Berlin Wall. Generation [...]]]></description>
		<wfw:commentRss>http://www.smallbusinessbranding.com/4121/generation-y-and-branding-on-the-fly/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Embrace The Limb</title>
		<link>http://www.smallbusinessbranding.com/4115/embrace-the-limb/</link>
		<comments>http://www.smallbusinessbranding.com/4115/embrace-the-limb/#comments</comments>
		<pubDate>Sat, 04 Feb 2012 15:00:29 +0000</pubDate>
		<dc:creator>Ed Roach</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[advertising agency]]></category>
		<category><![CDATA[brand consultants]]></category>
		<category><![CDATA[brand management]]></category>
		<category><![CDATA[branding experts]]></category>
		<category><![CDATA[business coaching]]></category>
		<category><![CDATA[business directory]]></category>
		<category><![CDATA[coaching]]></category>
		<category><![CDATA[ed roach]]></category>
		<category><![CDATA[personal brand]]></category>
		<category><![CDATA[Personal Branding]]></category>
		<category><![CDATA[starting business]]></category>

		<guid isPermaLink="false">http://www.smallbusinessbranding.com/?p=4115</guid>
		<description><![CDATA[Considering all the words I write on branding, essentially all I&#8217;m saying is that if you&#8217;re not playing, you&#8217;re losing. That&#8217;s not to say that you&#8217;re not successful, but that you&#8217;re not being the best you can be. I&#8217;m saying that marketing can be a little easier when you compete as a leader not a [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>The Near-Sighted Brand</title>
		<link>http://www.smallbusinessbranding.com/4089/the-near-sighted-brand/</link>
		<comments>http://www.smallbusinessbranding.com/4089/the-near-sighted-brand/#comments</comments>
		<pubDate>Tue, 24 Jan 2012 03:17:11 +0000</pubDate>
		<dc:creator>Ed Roach</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[advertising agency]]></category>
		<category><![CDATA[brand consultants]]></category>
		<category><![CDATA[brand management]]></category>
		<category><![CDATA[brand strategy]]></category>
		<category><![CDATA[branding companies]]></category>
		<category><![CDATA[branding experts]]></category>
		<category><![CDATA[business coach]]></category>
		<category><![CDATA[business coaching]]></category>
		<category><![CDATA[business directory]]></category>
		<category><![CDATA[coaching executive]]></category>
		<category><![CDATA[company advertising]]></category>
		<category><![CDATA[corporate identity]]></category>
		<category><![CDATA[corporate identity branding]]></category>
		<category><![CDATA[direct marketing]]></category>
		<category><![CDATA[ed roach]]></category>
		<category><![CDATA[marketing advertising agency]]></category>
		<category><![CDATA[personal brand]]></category>
		<category><![CDATA[Personal Branding]]></category>
		<category><![CDATA[personal consultant]]></category>
		<category><![CDATA[start business]]></category>
		<category><![CDATA[starting business]]></category>

		<guid isPermaLink="false">http://www.smallbusinessbranding.com/?p=4089</guid>
		<description><![CDATA[Sometimes I think I should put an branding eye-chart on my website for companies who have a hard time seeing the truth about their brands. If they were only 20/20 they&#8217;d be able to take on the competition from a leadership position and have clarity in their actions. If these 5 observations leave you squinting [...]]]></description>
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		<slash:comments>15</slash:comments>
		</item>
		<item>
		<title>Me-Too Positioning gets you Nowhere in B2B Marketing</title>
		<link>http://www.smallbusinessbranding.com/4058/me-too-positioning-gets-you-nowhere-in-b2b-marketing/</link>
		<comments>http://www.smallbusinessbranding.com/4058/me-too-positioning-gets-you-nowhere-in-b2b-marketing/#comments</comments>
		<pubDate>Wed, 11 Jan 2012 12:10:37 +0000</pubDate>
		<dc:creator>Kevin Levi</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[B2B]]></category>
		<category><![CDATA[B2B marketing]]></category>
		<category><![CDATA[brand position]]></category>
		<category><![CDATA[business competitors]]></category>
		<category><![CDATA[positioning]]></category>

		<guid isPermaLink="false">http://www.smallbusinessbranding.com/?p=4058</guid>
		<description><![CDATA[The other day I was speaking with a prospective B2B software client who needed to better differentiate itself in its market. When I asked the President of the company to tell me what makes his product more special than the next provider, he referenced the following: Our product is easy to install We provide incredible [...]]]></description>
		<wfw:commentRss>http://www.smallbusinessbranding.com/4058/me-too-positioning-gets-you-nowhere-in-b2b-marketing/feed/</wfw:commentRss>
		<slash:comments>9</slash:comments>
		</item>
		<item>
		<title>How To Build A Niche Audience.</title>
		<link>http://www.smallbusinessbranding.com/4048/how-to-build-a-niche-audience/</link>
		<comments>http://www.smallbusinessbranding.com/4048/how-to-build-a-niche-audience/#comments</comments>
		<pubDate>Tue, 10 Jan 2012 01:02:35 +0000</pubDate>
		<dc:creator>Ed Roach</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[advertising agency]]></category>
		<category><![CDATA[brand consultants]]></category>
		<category><![CDATA[brand management]]></category>
		<category><![CDATA[brand strategy]]></category>
		<category><![CDATA[branding companies]]></category>
		<category><![CDATA[branding experts]]></category>
		<category><![CDATA[business coach]]></category>
		<category><![CDATA[business coaching]]></category>
		<category><![CDATA[business directory]]></category>
		<category><![CDATA[coaching executive]]></category>
		<category><![CDATA[company advertising]]></category>
		<category><![CDATA[corporate identity]]></category>
		<category><![CDATA[corporate identity branding]]></category>
		<category><![CDATA[direct marketing]]></category>
		<category><![CDATA[ed roach]]></category>
		<category><![CDATA[marketing advertising agency]]></category>
		<category><![CDATA[personal brand]]></category>
		<category><![CDATA[Personal Branding]]></category>
		<category><![CDATA[personal consultant]]></category>
		<category><![CDATA[start business]]></category>
		<category><![CDATA[starting business]]></category>

		<guid isPermaLink="false">http://www.smallbusinessbranding.com/?p=4048</guid>
		<description><![CDATA[Does your brand have it&#8217;s own niche audience to speak to? I should probably start by explaining that a niche audience is a database of businesses that you market to. It is sometimes referred to as, &#8220;my list.&#8221; This is an important cross-section of people who have at some point in time asked for something [...]]]></description>
		<wfw:commentRss>http://www.smallbusinessbranding.com/4048/how-to-build-a-niche-audience/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Positioning Is King!</title>
		<link>http://www.smallbusinessbranding.com/4036/positioning-is-king/</link>
		<comments>http://www.smallbusinessbranding.com/4036/positioning-is-king/#comments</comments>
		<pubDate>Tue, 27 Dec 2011 18:05:06 +0000</pubDate>
		<dc:creator>Ed Roach</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[advertising agency]]></category>
		<category><![CDATA[brand consultants]]></category>
		<category><![CDATA[brand management]]></category>
		<category><![CDATA[brand strategy]]></category>
		<category><![CDATA[branding companies]]></category>
		<category><![CDATA[branding experts]]></category>
		<category><![CDATA[business coach]]></category>
		<category><![CDATA[business coaching]]></category>
		<category><![CDATA[business directory]]></category>
		<category><![CDATA[coaching executive]]></category>
		<category><![CDATA[company advertising]]></category>
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		<category><![CDATA[ed roach]]></category>
		<category><![CDATA[marketing advertising agency]]></category>
		<category><![CDATA[personal brand]]></category>
		<category><![CDATA[Personal Branding]]></category>
		<category><![CDATA[personal consultant]]></category>
		<category><![CDATA[start business]]></category>
		<category><![CDATA[starting business]]></category>

		<guid isPermaLink="false">http://www.smallbusinessbranding.com/?p=4036</guid>
		<description><![CDATA[Online and off, one the most important services I am often engaged to perform is the development of a positioning strategy for small to medium size businesses. A positioning strategy is not simply a cleaver slogan but a powerful and dynamic stand that your brand takes in your category. Right now as you read this, [...]]]></description>
		<wfw:commentRss>http://www.smallbusinessbranding.com/4036/positioning-is-king/feed/</wfw:commentRss>
		<slash:comments>29</slash:comments>
		</item>
		<item>
		<title>Is Social Santa coming down your chimney this year?</title>
		<link>http://www.smallbusinessbranding.com/4019/is-social-santa-coming-down-your-chimney-this-year/</link>
		<comments>http://www.smallbusinessbranding.com/4019/is-social-santa-coming-down-your-chimney-this-year/#comments</comments>
		<pubDate>Tue, 20 Dec 2011 14:45:57 +0000</pubDate>
		<dc:creator>Ed Roach</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[advertising agency]]></category>
		<category><![CDATA[brand consultants]]></category>
		<category><![CDATA[brand management]]></category>
		<category><![CDATA[brand strategy]]></category>
		<category><![CDATA[branding companies]]></category>
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		<category><![CDATA[business coach]]></category>
		<category><![CDATA[business coaching]]></category>
		<category><![CDATA[business directory]]></category>
		<category><![CDATA[coaching executive]]></category>
		<category><![CDATA[company advertising]]></category>
		<category><![CDATA[corporate identity]]></category>
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		<category><![CDATA[ed roach]]></category>
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		<category><![CDATA[personal brand]]></category>
		<category><![CDATA[Personal Branding]]></category>
		<category><![CDATA[personal consultant]]></category>
		<category><![CDATA[start business]]></category>
		<category><![CDATA[starting business]]></category>

		<guid isPermaLink="false">http://www.smallbusinessbranding.com/?p=4019</guid>
		<description><![CDATA[Has SME&#8217;s (small to medium enterprises) taken up the social networking banner? I&#8217;m coming off one of my branding projects and as part of the research we asked the brand customers if they use Facebook, Linkedin, Twitter or None of the above. 100% of the respondents answered &#8220;none of the above.&#8221; 100% can you believe [...]]]></description>
		<wfw:commentRss>http://www.smallbusinessbranding.com/4019/is-social-santa-coming-down-your-chimney-this-year/feed/</wfw:commentRss>
		<slash:comments>14</slash:comments>
		</item>
		<item>
		<title>How To Release Your Brand</title>
		<link>http://www.smallbusinessbranding.com/4015/how-to-release-your-brand/</link>
		<comments>http://www.smallbusinessbranding.com/4015/how-to-release-your-brand/#comments</comments>
		<pubDate>Thu, 15 Dec 2011 13:47:08 +0000</pubDate>
		<dc:creator>Ed Roach</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[advertising agency]]></category>
		<category><![CDATA[brand consultants]]></category>
		<category><![CDATA[brand management]]></category>
		<category><![CDATA[brand strategy]]></category>
		<category><![CDATA[branding companies]]></category>
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		<category><![CDATA[business coach]]></category>
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		<category><![CDATA[business directory]]></category>
		<category><![CDATA[coaching executive]]></category>
		<category><![CDATA[company advertising]]></category>
		<category><![CDATA[corporate identity]]></category>
		<category><![CDATA[corporate identity branding]]></category>
		<category><![CDATA[direct marketing]]></category>
		<category><![CDATA[ed roach]]></category>
		<category><![CDATA[marketing advertising agency]]></category>
		<category><![CDATA[personal brand]]></category>
		<category><![CDATA[Personal Branding]]></category>
		<category><![CDATA[personal consultant]]></category>
		<category><![CDATA[start business]]></category>
		<category><![CDATA[starting business]]></category>

		<guid isPermaLink="false">http://www.smallbusinessbranding.com/?p=4015</guid>
		<description><![CDATA[So many businesses around us pay very little attention to their brands. Some are under the illusion that to have a brand is a question of choice. As some have said to me, &#8220;Ed, I&#8217;m not ready for a brand just yet. I&#8217;ll let you know when I am.&#8221; What they fail to understand is [...]]]></description>
		<wfw:commentRss>http://www.smallbusinessbranding.com/4015/how-to-release-your-brand/feed/</wfw:commentRss>
		<slash:comments>26</slash:comments>
		</item>
		<item>
		<title>10 Confounding Branding Myths</title>
		<link>http://www.smallbusinessbranding.com/4011/10-confounding-branding-myths/</link>
		<comments>http://www.smallbusinessbranding.com/4011/10-confounding-branding-myths/#comments</comments>
		<pubDate>Fri, 09 Dec 2011 02:51:03 +0000</pubDate>
		<dc:creator>Ed Roach</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[advertising agency]]></category>
		<category><![CDATA[brand consultants]]></category>
		<category><![CDATA[brand management]]></category>
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		<category><![CDATA[personal brand]]></category>
		<category><![CDATA[Personal Branding]]></category>
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		<guid isPermaLink="false">http://www.smallbusinessbranding.com/?p=4011</guid>
		<description><![CDATA[The logo is the brand This myth confounds me the most. If the brand was the logo, then there would be no brand problems. Got a problem, change the logo and presto! problem goes away. Not so much, because the brand goes right to the heart of your company&#8217;s existence. It is the entire essence [...]]]></description>
		<wfw:commentRss>http://www.smallbusinessbranding.com/4011/10-confounding-branding-myths/feed/</wfw:commentRss>
		<slash:comments>7</slash:comments>
		</item>
		<item>
		<title>Santa Brand!</title>
		<link>http://www.smallbusinessbranding.com/4003/4003/</link>
		<comments>http://www.smallbusinessbranding.com/4003/4003/#comments</comments>
		<pubDate>Sat, 03 Dec 2011 15:23:38 +0000</pubDate>
		<dc:creator>Ed Roach</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[advertising agency]]></category>
		<category><![CDATA[brand consultants]]></category>
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		<category><![CDATA[starting business]]></category>

		<guid isPermaLink="false">http://www.smallbusinessbranding.com/?p=4003</guid>
		<description><![CDATA[Another great brand move is acknowledging your customers and advocates at Christmas. Ending the year on a high note is very motivating while you&#8217;re moving into a new period. Looking back over the year appreciating those who saw fit to trust you and bring you business. Every year I put together something I think will [...]]]></description>
		<wfw:commentRss>http://www.smallbusinessbranding.com/4003/4003/feed/</wfw:commentRss>
		<slash:comments>5</slash:comments>
		</item>
		<item>
		<title>Hard of Hearing Visionaries: The Best Kind.</title>
		<link>http://www.smallbusinessbranding.com/3993/hard-of-hearing-visionaries-the-best-kind/</link>
		<comments>http://www.smallbusinessbranding.com/3993/hard-of-hearing-visionaries-the-best-kind/#comments</comments>
		<pubDate>Wed, 16 Nov 2011 15:59:43 +0000</pubDate>
		<dc:creator>Ed Roach</dc:creator>
				<category><![CDATA[Branding]]></category>
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		<guid isPermaLink="false">http://www.smallbusinessbranding.com/?p=3993</guid>
		<description><![CDATA[If you&#8217;re the sort of visionary who regularly doesn&#8217;t hear things like &#8211; &#8220;We can&#8217;t do that!&#8221; or &#8220;It&#8217;ll never work.&#8221; or &#8220;Right now&#8217;s not the time.&#8221; or &#8220;That&#8217;s beyond our scope.&#8221; &#8211; you&#8217;re just the sort of person who&#8217;s selective hearing makes you great! It&#8217;s not easy leading a company when you&#8217;re surrounded by [...]]]></description>
		<wfw:commentRss>http://www.smallbusinessbranding.com/3993/hard-of-hearing-visionaries-the-best-kind/feed/</wfw:commentRss>
		<slash:comments>24</slash:comments>
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		<item>
		<title>Are You happy With Your Personal Brand?</title>
		<link>http://www.smallbusinessbranding.com/3983/are-you-happy-with-your-personal-brand/</link>
		<comments>http://www.smallbusinessbranding.com/3983/are-you-happy-with-your-personal-brand/#comments</comments>
		<pubDate>Sat, 12 Nov 2011 14:00:13 +0000</pubDate>
		<dc:creator>Ed Roach</dc:creator>
				<category><![CDATA[Branding]]></category>
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		<guid isPermaLink="false">http://www.smallbusinessbranding.com/?p=3983</guid>
		<description><![CDATA[Generating leads is all about who knows you. Not only knowing who you are but what their perception of you is? That perception is reality on the street or online. The challenge in nurturing your personal brand is consistency. Online, the other person doesn&#8217;t have the opportunity to know you face-to-face. I&#8217;ll use myself as [...]]]></description>
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		<slash:comments>11</slash:comments>
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		<title>Claim It! Own It! now Promote It!</title>
		<link>http://www.smallbusinessbranding.com/3963/claim-it-own-it-now-promote-it/</link>
		<comments>http://www.smallbusinessbranding.com/3963/claim-it-own-it-now-promote-it/#comments</comments>
		<pubDate>Thu, 27 Oct 2011 14:02:13 +0000</pubDate>
		<dc:creator>Ed Roach</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[advertising agency]]></category>
		<category><![CDATA[brand consultants]]></category>
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		<category><![CDATA[ed roach]]></category>
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		<category><![CDATA[personal brand]]></category>
		<category><![CDATA[Personal Branding]]></category>
		<category><![CDATA[personal consultant]]></category>
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		<guid isPermaLink="false">http://www.smallbusinessbranding.com/?p=3963</guid>
		<description><![CDATA[It&#8217;s time your brand got out from behind that inspiring advertising slogan and actually stand for something. A large part (and I would argue) the most important part of your brand is your positioning. Where can your brand take the high ground? What is your brand leading in? Are you the only something? Positioning is [...]]]></description>
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		<slash:comments>48</slash:comments>
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		<title>It&#8217;s Time To Step Up Your Game</title>
		<link>http://www.smallbusinessbranding.com/3941/its-time-to-step-up-your-game/</link>
		<comments>http://www.smallbusinessbranding.com/3941/its-time-to-step-up-your-game/#comments</comments>
		<pubDate>Wed, 12 Oct 2011 13:30:46 +0000</pubDate>
		<dc:creator>Ed Roach</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[advertising agency]]></category>
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		<guid isPermaLink="false">http://www.smallbusinessbranding.com/?p=3941</guid>
		<description><![CDATA[The passing of Steve Jobs this week got me thinking of another iconic American CEO who was also loved by consumers the world over. Before I reveal his identity, I have to say that Steve Jobs has been compared (this week) to Thomas Edison and Henry Ford, in their contributions to our modern lifestyle. Steve [...]]]></description>
		<wfw:commentRss>http://www.smallbusinessbranding.com/3941/its-time-to-step-up-your-game/feed/</wfw:commentRss>
		<slash:comments>32</slash:comments>
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		<title>The Wrench Is The Key!</title>
		<link>http://www.smallbusinessbranding.com/3935/the-wrench-is-the-key/</link>
		<comments>http://www.smallbusinessbranding.com/3935/the-wrench-is-the-key/#comments</comments>
		<pubDate>Thu, 06 Oct 2011 14:23:59 +0000</pubDate>
		<dc:creator>Ed Roach</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[advertising agency]]></category>
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		<category><![CDATA[starting business]]></category>

		<guid isPermaLink="false">http://www.smallbusinessbranding.com/?p=3935</guid>
		<description><![CDATA[There is not much point in addressing your corporate brand if there isn&#8217;t the will to implement the strategy developed. A worse situation is where the upper management have the desire to implement the brand strategy but there is no buy-in among the employees and other stake holders for that matter. When I facilitate my [...]]]></description>
		<wfw:commentRss>http://www.smallbusinessbranding.com/3935/the-wrench-is-the-key/feed/</wfw:commentRss>
		<slash:comments>25</slash:comments>
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		<title>Ways to Increase Online Brand Visibility</title>
		<link>http://www.smallbusinessbranding.com/3916/ways-to-increase-online-brand-visibility/</link>
		<comments>http://www.smallbusinessbranding.com/3916/ways-to-increase-online-brand-visibility/#comments</comments>
		<pubDate>Thu, 29 Sep 2011 11:34:35 +0000</pubDate>
		<dc:creator>Nick Stamoulis</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[brand identity]]></category>
		<category><![CDATA[brand visibility]]></category>
		<category><![CDATA[online branding]]></category>

		<guid isPermaLink="false">http://www.smallbusinessbranding.com/?p=3916</guid>
		<description><![CDATA[The Internet is a competitive space. Since people turn to the Internet to find information about pretty much everything, marketers are trying their best to make a name for themselves online. It isn’t easy, and while it’s hard enough to even establish an online presence in the first place, it’s even harder to maintain a [...]]]></description>
		<wfw:commentRss>http://www.smallbusinessbranding.com/3916/ways-to-increase-online-brand-visibility/feed/</wfw:commentRss>
		<slash:comments>18</slash:comments>
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		<item>
		<title>When Passion Alone Doesn&#8217;t Cut It!</title>
		<link>http://www.smallbusinessbranding.com/3896/is-it-enough-to-be-passionate/</link>
		<comments>http://www.smallbusinessbranding.com/3896/is-it-enough-to-be-passionate/#comments</comments>
		<pubDate>Tue, 20 Sep 2011 13:20:31 +0000</pubDate>
		<dc:creator>Ed Roach</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[advertising agency]]></category>
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		<guid isPermaLink="false">http://www.smallbusinessbranding.com/?p=3896</guid>
		<description><![CDATA[You hear it all the time, &#8220;Do something you&#8217;re passionate about.&#8221; Or, &#8220;they&#8217;re successful because they&#8217;re passionate about what they do.&#8221; While at the surface I agree that it takes passion to soldier on, you have to feed that passion with a strategy to connect. I have passionate entrepreneurs reaching out to me all the [...]]]></description>
		<wfw:commentRss>http://www.smallbusinessbranding.com/3896/is-it-enough-to-be-passionate/feed/</wfw:commentRss>
		<slash:comments>15</slash:comments>
		</item>
		<item>
		<title>Small Business Resources and Tips For Veterans</title>
		<link>http://www.smallbusinessbranding.com/3876/small-business-resources-and-tips-for-veterans/</link>
		<comments>http://www.smallbusinessbranding.com/3876/small-business-resources-and-tips-for-veterans/#comments</comments>
		<pubDate>Fri, 16 Sep 2011 13:04:58 +0000</pubDate>
		<dc:creator>Matt Polsky</dc:creator>
				<category><![CDATA[Beginners]]></category>
		<category><![CDATA[Branding]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[business tips]]></category>
		<category><![CDATA[loans]]></category>
		<category><![CDATA[small business]]></category>
		<category><![CDATA[small business resources]]></category>
		<category><![CDATA[veteran small business financing]]></category>
		<category><![CDATA[veterans]]></category>

		<guid isPermaLink="false">http://www.smallbusinessbranding.com/?p=3876</guid>
		<description><![CDATA[As a veteran, you may have a hard time transitioning to an office environment and opt for starting a small business instead. The thought can be exhilarating and daunting at the same time. Fortunately, there are some organizations that will help you start and manage your veteran owned small business by providing initiatives to aid [...]]]></description>
		<wfw:commentRss>http://www.smallbusinessbranding.com/3876/small-business-resources-and-tips-for-veterans/feed/</wfw:commentRss>
		<slash:comments>10</slash:comments>
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		<title>How Your Brand Can Frame &#8220;The Bigger Picture.&#8221;</title>
		<link>http://www.smallbusinessbranding.com/3868/how-your-brand-can-frame-the-bigger-picture/</link>
		<comments>http://www.smallbusinessbranding.com/3868/how-your-brand-can-frame-the-bigger-picture/#comments</comments>
		<pubDate>Wed, 07 Sep 2011 17:08:44 +0000</pubDate>
		<dc:creator>Ed Roach</dc:creator>
				<category><![CDATA[Branding]]></category>
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		<guid isPermaLink="false">http://www.smallbusinessbranding.com/?p=3868</guid>
		<description><![CDATA[Here’s the set-up: you’re an oil products supplier to a retailer whose end user is the general public. At first glance you might not feel that the public at large is your audience so your branding needn&#8217;t concern them. That stance makes direct business sense, but not necessarily brand sense. Since you are involved in [...]]]></description>
		<wfw:commentRss>http://www.smallbusinessbranding.com/3868/how-your-brand-can-frame-the-bigger-picture/feed/</wfw:commentRss>
		<slash:comments>8</slash:comments>
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		<item>
		<title>When Is It Time To Call In The Pro&#8217;s?</title>
		<link>http://www.smallbusinessbranding.com/3806/when-is-it-time-to-call-in-the-pros/</link>
		<comments>http://www.smallbusinessbranding.com/3806/when-is-it-time-to-call-in-the-pros/#comments</comments>
		<pubDate>Wed, 24 Aug 2011 23:52:08 +0000</pubDate>
		<dc:creator>Ed Roach</dc:creator>
				<category><![CDATA[Branding]]></category>
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		<guid isPermaLink="false">http://www.smallbusinessbranding.com/?p=3806</guid>
		<description><![CDATA[I&#8217;m in the process of expanding my services and part of that involves extending the range of my WI-FI. If you&#8217;ve even looked into bridging you might agree that it&#8217;s a daunting topic. I understand the premise behind it, but when they get into set-up that&#8217;s where my eyes cloud over. FYI: I am miserable [...]]]></description>
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		<slash:comments>7</slash:comments>
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