Posts filed under Personal Branding Category

« Previous Entries
Next Entries »

The Money’s In The Difference!

Ed Roach Written by Ed Roach
on May 9th, 2008 / 2 Comments / Print this

In my line of work you get to have a lot of fun working with companies. They come my way sort of lost. Many have achieved impressive success but feel that they can do better and feel that something is missing. While others are absolute start-ups and want to hit the ground running. What is [...]

How To Make Compliance Branding Work For You.

Ed Roach Written by Ed Roach
on April 28th, 2008 / Leave a Comment / Print this

No matter what industry you are in, there are regulations in place to make your company comply with preset standards of practice. These standards are known as compliances. Some are set in place by government agencies and the others are professional compliances both internal and external. Government compliances in many cases deal with health, [...]

Writing Reviews Reinforces Your Personal Brand Online

Krishna De Written by Krishna De
on April 28th, 2008 / 1 Comment / Print this

If you are looking to position yourself as a thought leader in your field, one of the opportunities that many people forget to use is that of becoming a central resource for their clients and potential clients.
By keeping up to date with the leading edge thinking in your area from books to research, or even [...]

Develop New Products That Will Take On Your Brand

Vera Raposo Written by Vera Raposo
on April 19th, 2008 / 3 Comments / Print this

By Listening To Your Customers
Innovation is what keeps new businesses alive, fresh, and ahead of your competition. If you aren’t periodically adding new products and services to your line then customers may run out of reasons to be customers. Keep them invigorated and excited about doing business with you by developing new products [...]

Selling The Pain!

Ed Roach Written by Ed Roach
on April 16th, 2008 / 4 Comments / Print this

When you want to get your message in front of a target audience, you’ve got to be creative in your approach. During the last week, I was planning on attending an industry organization’s annual general meeting with my wife, Rose - who works in this industry. It was her first time taking part in such [...]

Adding Personality To Grow Your Brand With The Internet

Vera Raposo Written by Vera Raposo
on April 2nd, 2008 / 7 Comments / Print this

Branding comes in many shapes and sizes and the internet has opened up an entirely new set of tools in a business owners branding and marketing toolbox.
One of the most powerful forms of branding, particularly if you’re a small business, is what is called personality branding. A small business owner’s most powerful branding tool [...]

« Previous Entries
Next Entries »