The “NEW” Business Card

whatsnewcardUse traditional 3.5″ X 2″ business cards to promote new services, products, specials or whatever is new at your business. They would still have your contact information. Use them to drive business to your website or location. Treat them as promo cards with a personal circulation. A clever new way to celebrate your brand.

When you go to a networking event in your community, you can take the opportunity to NOT hand out your traditional card but instead, hand out your “what’s new card.” One great result is that it initiates conversation on your “news.” It’s a simple idea, but one that is inexpensive and novel. It doesn’t matter what size company you have – there’s always great news to spread. What could you put on your promo card?

Ed Roach

For more than 30 years, I have worked with hundreds of successful small businesses by helping them develop unique brand positioning strategies that differentiates them from their competition. I appreciate working with companies who see the value of going beyond mere slogans and have a desire to sell from compelling positions. I consult predominantly with businesses facilitating my proprietary branding process. This branding process effectively focuses a company's brand delivering a positioning strategy that can be taken to their marketplace.

I have international speaking experience and am the author of "101 Branding Tips," Practical advice for your brand that you can use today. I'm also a "expert panellist" with Bob Proctor (from The Secret)'s Matrixx Events in Toronto.

I have been interviewed in all media and I also blog extensively and uses the digital realm on the web to connect and promote my services world-wide.

I have international speaking experience including a recent event in Prague, in the Czech Republic and is the author of "101 Branding Tips," Practical advice for your brand that you can use today, the book is available on Amazon.com and the Amazon Kindle store.

My clients are from Canada, The United States, Ukraine, India, United Arab Emirates and Tanzania.

I recently facilitated a workshop in San Diego aimed at teaching Graphic Design companies how to build brands for their customers.

Comments

  1. Well, come to think of it, it’s a new trick that can be use to make prospective buyers curios about the product that businessmen offers. Thanks for sharing this interesting and informative post.

  2. gmrtranc says:

    This new business card for
    a newly introduced product or service is a brilliant idea Ed. I think it will
    be more effective and get more interest than distributing brochures which
    comes across more often like a blatant marketing strategy.

  3. Thanks for your endorsement of the idea. I am using it to promote some new services on my own website. I’m anxious to see it in action.

  4. Ad_Mamu says:

    Thanks for article, I never really worried about the standard and format so far. This is eye opener. Thanks.
    Regards
    AdMamu