How Your Brand is Sucking the Life Out of Your Business

How Your Brand is Sucking the Life Out of Your Business-041615

Your brand is this – your brand is that. Some would have you believe that your brand is this OR that. The fact is your brand is everything. I enjoy speaking with businesses on branding and helping them to understand the what their focus should be in branding. It is almost without exception that business […]

Continue reading...

You Might Be Surprised at Where Some of the Most Successful Tech Businesses Started

You Might Be Suprised at Where Some of the Most Successful Tech Businesses Started-040915Continue reading...

Using Your Tax Refund to Jump-start Growth

Using Your Tax Refund to Jump-start Growth

It’s that time of year already, where everyone has to do their taxes. Most people, about 54 percent of filers in the USA, end up getting a refund. When you receive the money, you’ll need to think about what you should do with it. Since you’re a small business owner the most likely thing you […]

Continue reading...

How To Use Storytelling To Build Marketing Messages

How To Use Storytelling To Build Marketing Messages-032615

Everyone loves a good story, right? Many brands are using this to their advantage by creating powerful stories based around the brand. See how 4 brands are putting this strategy to work for them and making it big.

Continue reading...

How to: UNSELL. BRAND!

How to Unsell. Brand

If you’re out there selling something – stop it right now! Stop selling and start branding. Your brand has a story to tell. Educate your buyer so they have all the knowledge they need to make an intelligent decision. If you start selling, they’ll just roll their eyes and try to get away from you. […]

Continue reading...

Facebook Groups For Business Case Study: 90 Day Low Carb Challenge

Facebook for Business - Part 4

This is the third case in a series about using Facebook Groups to grow your brand, engage with your community and of course, ultimately, market your business. Today’s case is: 90 Day Low Carb Challenge and Bonus: Weekly Marketing Challenge founded and managed by Lynn Terry At the time of writing, this group is over […]

Continue reading...

Facebook Groups For Business Case Study: IM Super Friends

Facebook for Business - Part 3

This is the second case in a series about using Facebook Groups to grow your brand, engage with your community and of course, ultimately, market your business. Today’s case is: Internet Marketing Super Friends, founded by Mike Hill. Why did you start the Internet Marketing Super Friends Facebook Group? To prove that we could take […]

Continue reading...