How To Engage In Content Marketing Like the Big Boys Do

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Here’s a terrific opportunity to educate your customers in a big way and at the same time show your expertise. Write an eBook on your specialty. This doesn’t have to be the size of a novel, it just has to be rich enough to cover what’s important for them to know. It gives you the […]

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Why You Need Reputation Management

032416-Why You Need Reputation Management

As an online business owner, it’s important to know what people are saying about you on the Internet. With people being able to communicate their thoughts immediately, you should know how to deal with any potential problems as soon as they appear. And unfortunately, people can be much quicker to post a bad opinion rather […]

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Do You Know The Perception of Your Brand?

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If reputation is the word that could replace brand in a conversation between yourself and your customer, why is it that most small businesses don’t get branding right? From my experience, it hinges on information fed to them by the graphic design industry – that branding is all about changing your visual image. A rebrand […]

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How to Smooth the Transition to Daylight Savings Time

How to Smooth the Transition to Daylight Savings Time

Most people dread setting their clocks forward in the spring. Not only do they lose that hour of sleep, but it can take a week or more for their bodies to adjust to the time change. This article offers helpful advice to smooth the annual spring transition to Daylight Savings Time.

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Best Practices for Social Media That Will Save You Over 25 Hours in Two Weeks

Best Practices for Social Media That Will Save You Over 25 Hours in Two Weeks

  Social media can suck up a large amount of time if you’re not careful. And how much time is too much for a business owner, anyway? If you want to cut back on the hours that you’re spending keeping all your accounts active, you’ll want to reach this article that will show you 8 Social […]

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What Do Brands Think About Facebook Reactions?

What Do Brands Think About Facebook Reactions

Facebook recently unrolled its new Reactions feature recently. Instead of just “liking” a post, you now have a choice of “love,” “haha,” “wow,” “sad,” and “angry.” However, you’re not only sharing your reactions with your family and friends, you now also have the opportunity to share your reactions with brands and advertisers. So far advertisers are loving it. Seeing how […]

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Inspirational Lessons for Entrepreneurs from Steve Jobs

Inspirational Lessons for Entrepreneurs from Steve Jobs

The late Steve Jobs was born 61 years ago on February 24. He made a lasting impact on our society and his innovations will continue to influence generations to come. This article highlights four inspirational lessons that any entrepreneur can learn from his life and apply to their life and business. He definitely had some ups and […]

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