Facebook Groups For Business Case Study: Foodaplenty

Facebook for Business - Part 2

This is the first case in a series about using Facebook Groups to grow your brand, engage with your community and of course, ultimately, market your business. Today’s case is: Foodaplenty Blog Network, managed by: Foodaplenty At time of writing, the group is at 420 people with new members joining everyday. It’s among one that’s […]

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Facebook For Business: Use Group Power

Facebook for Business - Part 1

It is true there are plenty of other social networks that are very popular, many of them have specific targets and depending on your business, they could be more effective for you. At this time, Facebook is still a major destination for anyone online, around over the world. That’s pretty hard to ignore. How to […]

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Preparing Your Business for a Natural Disaster

Natural-Disaster

Many of us don’t even want to think of a natural disaster wreaking havoc with our lives but it is a reality that it could happen. Obviously some areas are more prone to hurricanes, twisters, floods, etc. but disaster can strike anywhere. Are you prepared? Is your livelihood, aka your business, prepared? Here’s an infographic […]

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Using Segmentation Strategy to Connect With Your Customers on a Deeper Level

Using Segmentation Strategy to Connect With Your Customers on a Deeper Level-022715

People want to be treated as individuals catering to their thoughts, beliefs, likes, dislikes and so on. Using mindset segmentation can help you create a stronger bond to your customers. You’ll get some great ideas to help you implement a strategy of your own from a recent post at MarketingProfs.com.

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Boost Your Business Intelligence

BU-BusinessIntelligence-Is-Key

When running a small business you wear many hats. It can be a struggle to maintain and follow through on everything you need to do to grow your business. Here’s an infographic that provides you with some great information to increase your “business intelligence.” Boston University Online

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The World Of Brand Awareness has Changed – Sort Of.

The World Of Brand Awareness has Changed – Sort Of-022315

There was a time when you started a business and the first thing you did after putting up the shingle was to start building brand awareness. The first order of the day was to find a location. If it was a business that met with consumers you chose a location that was convenient for them […]

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How Branding Debt Ratios are Determining Factors in Your Brand’s Success!

How Branding Debt Ratios are Determining Factors in Your Brand’s Success-021415

Over many years a business’s brand accumulates dreaded branding debt. The more branding debt accrued the bigger the challenge to come out from under it’s weight and move your brand forward. The more branding debt you own the harder it is to differentiate yourself and grow your marketshare. If you haven’t figured it out yet, […]

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