Got A Niche? Scratch It!
There’s not a whole lot of point speaking to people who don’t want to speak to you. If you are
There’s not a whole lot of point speaking to people who don’t want to speak to you. If you are
I’ve written a lot about branding small to medium size enterprises over the last several years. I’m sure that many
Whew! I guess we made it through the year. Looking back at 2009, were any of your fears realized? Was
Frankly – you’re greater than that! In my Brand Consulting side of things, “Our people make the difference” is the
With all the talk in the media in regard to retailers deep discounting their wares, where does this leave small
If you’ve ever read any of my articles, you’ll know that I equate brand with reputation. I don’t think it
A corporate brand is nothing more than your reputation. As a small business owner, you pour your heart and soul