Brand Rally: Experts To Brand Windsor, Ontario


You may remember my old post back a short while ago about Ed Roach from the Branding Experts, and how he is going to brand his city of Windsor. Well, he’s upped the ante now, and is working with Derrick Daye from The Blake Project to give Windsor a reputation that it’s proud of.

So far, Ed and Derrick have made a post calling for people who are interested in joining them in their project and have already invited several people to help out. Unfortunately, I have had to decline Ed’s invitation due to my schedule but if you have any experience with Place Branding, or you know Windsor well, perhaps you should drop by and lend a hand. After all, this is an experience that money can’t buy as you’ll be working with industry professionals such as:

  • Ed Roach (Brand Consultant, The Branding Experts)
  • Derrick Daye (Managing Partner, The Blake Project)
  • And perhaps the invitees such as Eli Portnoy (Founder/CEO, Portnoy Group Inc.), Marcia Hoeck (President/CEO, Hoeck Associates Inc.), Alan Williamson (Destination Brand Developer), Marcia McMillan and John Norman.

I have to say, so far Ed has done a fantastic job of generating awareness for the issue as he has only recently started blogging himself. If you’re keen to see how experts attack a branding project, then I highly recommend following this.

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  1. Thanks for the wonderful plug Rob. I hope your readers drop by with an opinion or two. It is already starting produce some good discussion on place branding.