You’ve Got a Brand Strategy – NOW WHAT?
If your company has finally taken the initiative and taken on the task of developing a brand strategy then give […]
Blogs & Blogging, Branding, Business, Employer Branding, Internal Projects, Marketing
Employer Branding
Blogs & Blogging, Branding, Business, Employer Branding, Personal Branding
How to Personalize Your Brand
The beautiful thing about branding is the desire to be different from anyone else. If we were just one big
Branding, Business, Employer Branding, Marketing
The Marketing Power of Success Stories
We often hear the phrase “prove it†in our daily lives. In the world of sales and marketing this “proofâ€
Branding, Business, Employer Branding, Marketing, Personal Branding
Effective Positioning Addresses Customer Needs
Often times companies get caught up in telling all about the bells and whistles of their products and services and
Branding, Business, Employer Branding, Marketing, Personal Branding
The Art of Writing With Brevity
I come from the world of Public Relations, which I believe is all about succinct, clear communications to external audiences.
Branding, Business, Employer Branding, Marketing
Customer Service Branding: How bad can be great!
There are times when things just don’t go according to plan. We’ve all been there. Perhaps you’re experiencing it right
Branding, Business, Employer Branding, Marketing, News, Personal Branding
How to Develop and Leverage an Effective Press Release
A press release, when leveraged properly, can be a highly effective marketing tool for businesses of all sizes. Prior to