Should You Brand Yourself or Your Business?
With all of the excitement of starting a small business we sometimes don’t think far enough ahead to make long-term,
Branding, Business, Employer Branding, Marketing, Personal Branding, Uncategorized
May 2007
Branding
Are You Telling Your Brand Story?
Every brand has a message. That message can be communicated in a number of ways, and one of the most
Business, News, Technology
Awe$um Idea: World-First Technology Will Change the Way You Buy & Sell
Turns out nice guys do finish first. World-first actually. All-round nice guy, Greg Walter, recently launched a new business called Q-Pay,
Branding, Business, Marketing
Has Your Brand Graduated From Kindergarten, Yet?
Me too, me too, me too… is a common phrase heard in kindergarten and in today’s business world. I firmly
Marketing, SEO & SEM
This Guy Is Responsible For My Small Business Having A Number One Google Ranking
Many years ago I launched my first serious small business, BetterEdit.com. For the first few years it was a tough
Blogs & Blogging, Branding, Business, Employer Branding, Marketing, News, Technology
Promote Your Brand With An Online Ecosystem
Effective brand communication starts and ends with integration and differentiation. I’ve already talked a lot about differentiation, so now I’m
Branding
Creating a Distinctive Identity
As we develop our business and look to expand our success, it’s natural for us to consider the impact on