What to Do When Your Branding No Longer Fits Your Business
Any business that has a long life also goes through many different branding identities. If they don’t, the business may
Any business that has a long life also goes through many different branding identities. If they don’t, the business may
Before the web was a dominant influencer to a brand, a company could essentially hide behind their brand. How their
ONE: Frankly it takes a lot of work to stay on top of my brand. If only I could just
At a web conference today, someone asked me that very question. It is such an excellent question because years ago
ONE: Frankly it takes a lot of work to stay on top of my brand. If only I could just
Your brand is probably your company’s most valuable asset. It is what provides you the opportunity to make money based
Sitting in my office here in Leamington, Ontario Canada ( just 30 miles ‘south’ of Detroit, Michigan – sounds odd