Author Archive for Robert Kingston

Google Lively - A Platform For Marketing?

Written by Robert Kingston
on July 14th, 2008 / 5 Comments / Print this

Many of you may be aware that Google has launched a new service for websites called Google Lively - a lightweight competitor to Second Life.
As this popped up, many marketing bloggers online have begun talking about how this might be relevant for for marketing purposes. I can’t say I have ignored it. In fact, I [...]

Ten Website Conversion Tips

Written by Robert Kingston
on May 12th, 2008 / 6 Comments / Print this

From my work, I notice a lot of businesses think that throwing money at advertising is what they need to get more customers. Sure it’ll help, but why waste your money when you can convert more leads for less cash? Out of the research I’ve done and my own experience, here are a few checkpoints [...]

Do You Know The New Definition of Marketing?

Written by Robert Kingston
on February 5th, 2008 / 5 Comments / Print this

You may have recognised, that in the past few years, the way which we communicate, share ideas and exchange value has dramatically changed.
People are discounting messages they encounter through the media, more than ever and marketers are forced to interact with customers on a wide variety of different channels. This, combined with the newfound power [...]

Krishna De Nominated for Irish Blogging Awards

Written by Robert Kingston
on October 3rd, 2007 / 1 Comment / Print this

The Irish Internet Association and Enterprise Ireland have nominated Krishna De, one of our great writers on this blog, for the titles of “Best Blogger” and “Best Podcaster”!
She is the author of a number of popular blogs such as:

BizGrowth News
Todays Women in Business
The Podcast Sisters
Talking Coaching

On top of that, she also contributes to this [...]

Brand Rally: Experts To Brand Windsor, Ontario

Written by Robert Kingston
on March 24th, 2007 / 1 Comment / Print this

You may remember my old post back a short while ago about Ed Roach from the Branding Experts, and how he is going to brand his city of Windsor. Well, he’s upped the ante now, and is working with Derrick Daye from The Blake Project to give Windsor a reputation that it’s proud of.
So far, [...]

How Would You Like To Write For Small Business Branding?

Written by Robert Kingston
on March 7th, 2007 / 1 Comment / Print this

Have you ever considered blogging for a larger audience?
Perhaps you would like somewhere to showcase your marketing potential? Maybe you want to attract exciting opportunities for your business. Or could you benefit from adding this website to your resume?
Well before we get into that, I’d like to extend you an invitation to write for us.
As [...]