Why “Differentiate” is a Dirty Word
The message from the marketing gurus is clear – differentiate or die. We’re told that if we don’t get our […]
Branding, Business, Marketing, Personal Branding
Personal Branding
Branding, Business, Employer Branding, Marketing, Personal Branding, Technology
A Little PR Can Go a Long Way Toward Branding Your Business
For those of you who don’t know much about PR, let me take a few minutes to share what I’ve
Business, Marketing, Personal Branding
The Secret to Sustaining a Stampede of Customers
Always give more in use value than you take from anyone in cash value. This is the advice of Wallace
Blogs & Blogging, Branding, Business, Marketing, Personal Branding, Technology
Branding on a Shoestring Budget
Branding and competitive differentiation is imperative to business success, but your strategies don’t need to break the bank to be
Blogs & Blogging, Branding, Employer Branding, Personal Branding, SEO & SEM
How To Guarantee Showing Up In Google
You might recall the article by Kevin recently where he asked should we brand our company or oursleves. Personally I
Branding, Business, Marketing, News, Personal Branding
Roger Clemens Is No Longer A Player, He’s A Product
I’m starting to sound more and more like a bitter 90 year old who longs for “the good ‘ole days.”
Branding, Business, Employer Branding, Marketing, Personal Branding, Uncategorized
Should You Brand Yourself or Your Business?
With all of the excitement of starting a small business we sometimes don’t think far enough ahead to make long-term,
