Communicate the Write Way: 7 Tips for Written Communication
In the fast-moving environment we live in today, those who jump to the top have fantastic communication skills, and that
Business, Communication
January 2012
Branding, Marketing
The Near-Sighted Brand
Sometimes I think I should put an branding eye-chart on my website for companies who have a hard time seeing
Beginners, Business
Grow your small business with online appointment scheduling
There are more than 27 million small businesses in the U.S., and in this tough economy, the competition can be
Business, Technology
Welcome to the Cloud
Your business needs to work everywhere. In this day and age of endless connection with others, it is becoming more
Branding, Business, Marketing
Me-Too Positioning gets you Nowhere in B2B Marketing
The other day I was speaking with a prospective B2B software client who needed to better differentiate itself in its
Branding, Marketing
How To Build A Niche Audience.
Does your brand have it’s own niche audience to speak to? I should probably start by explaining that a niche