Don’t Copy Your Competitor.
This afternoon I passed no fewer than 4 trucking company vehicles all sporting corporate logos that had a swish icon. […]
Blogs & Blogging, Branding, Business, How To, Marketing, Media, News
Business
Brand Booster 21, Branding, Business, How To, Marketing
The Toughest Thing About Branding
Every day – day in and day out you are your brand. It’s a forever effort. If you know anything
Brand Booster 21, Branding, Business
The Leadership Brand Principal
I recently sat through a lecture from Vancho Cirovski from Peak Consulting – a culture specialist for sports organizations. The
Business
7 Ways to Make Your Office More Innovative
Break through the mind-numbing fluorescent lights and white walls of a standard office and create a space that encourages innovation
Branding, Business, Communication, Employer Branding, Personal Branding
A Personal Branding Backfire
How often do you get the opportunity to make a strikingly positive impression on people only to quash it with
Branding, Business
Branding in a Crowded Marketplace: Differentiation is Key
The rate at which brands succeed and fail in today’s ever-changing society is mind blowing. With our fast-paced evolving world,
Blog, Business, Communication
4 Ways to Give Employees Feedback
The other day I saw an interview with Magic Johnson. Magic was talking about his coach, Pat Riley. He said