DominateYour Brand Space
Currently, the 2012 Olympics in London, England is playing to a world audience. Everyone is counting medals and having a
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brand strategy
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How To Start Your Business With A Great Brand
The world is mired in a recession, but opportunity is everywhere. All around me, I’m meeting people who are starting
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Don’t Copy Your Competitor.
This afternoon I passed no fewer than 4 trucking company vehicles all sporting corporate logos that had a swish icon.
Brand Booster 21, Branding, Business, How To, Marketing
The Toughest Thing About Branding
Every day – day in and day out you are your brand. It’s a forever effort. If you know anything
Brand Booster 21, Branding, Business
The Leadership Brand Principal
I recently sat through a lecture from Vancho Cirovski from Peak Consulting – a culture specialist for sports organizations. The
Branding, Business, Communication, Employer Branding, Personal Branding
A Personal Branding Backfire
How often do you get the opportunity to make a strikingly positive impression on people only to quash it with