Here’s a terrific opportunity to educate your customers in a big way and at the same time show your expertise. Write an eBook on your specialty. This doesn’t have to be the size of a novel, it just has to be rich enough to cover what’s important for them to know. It gives you the […]
Get Real! Brand Authenticity and You.

Today’s marketplace is a great place for brands and their advocates to exist. Traditionally, prior to the web, all a brand could do was to make their consumers “aware” of their brand was using advertising channels such as bill boards, transit, radio, TV and public relations. Once a consumer got wind of the brand that […]
Factors to Consider When Picking a Bookkeeping and Payroll Services in Singapore

Bookkeeping and pay roll services: Bookkeeping and pay roll services are required by almost every company in Singapore, as accuracy in business accounting is necessary for its success. All types of businesses, need these services for their proper growth but they hire them as per their volume of work. Though big businesses may engage whole […]
My Self-Investment = Self-Confidence Rant!

I’m always trying to find ways to improve on what I do. I do a lot of reading, I reach out to people. I’m continually looking for great opportunities to get my message out there. I recently launched my new website that I had ported over to WordPress. Now my blog is within my site […]
Get Your Expertise Out There

We are all experts in something. You might be humble in your discussion of your expertise, but be assured that you ARE an expert. I think that it’s imperative, that you share that expertise with your audience and allow them to benefit from with their exposure to you. October has been a good month for […]