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Hey pal, can ya gimmie a boost up?

Ed Roach Written by Ed Roach
on June 8th, 2008 / 6 Comments / Print this

When were kids every day was an adventure. The neighbourhood was filled with other kids our age and we played different games all the time. We climbed trees, ran short-cuts through other properties, raided fruit trees - all kinds of kid things. One thing that was consistent was our reliance on one another. There [...]

How to Crack the Opportunity Puzzle?

Ed Roach Written by Ed Roach
on June 2nd, 2008 / 4 Comments / Print this

I’ve recently had the pleasure of helping a small business develop their positioning strategy and launch materials. The company, Paywiz, is a Toronto based firm specializing in Canadian payroll services. It is inspiring to meet entrepreneurs who see this economy as an opportunity rather than a hinderance. It is clear to me that [...]

Do You Have A Magical Brand?

Ed Roach Written by Ed Roach
on May 20th, 2008 / 3 Comments / Print this

I just spent the last week with my wife walking the theme parks of Disney World. We haven’t been there in many years and a lot has changed. I have to admit that the Disney brand is alive and kicking in Florida. Where else do you see grown men and woman walking in public wearing [...]

The Money’s In The Difference!

Ed Roach Written by Ed Roach
on May 9th, 2008 / 2 Comments / Print this

In my line of work you get to have a lot of fun working with companies. They come my way sort of lost. Many have achieved impressive success but feel that they can do better and feel that something is missing. While others are absolute start-ups and want to hit the ground running. What is [...]

Join Me In Vancouver, BC (Where I Live!)

Vera Raposo Written by Vera Raposo
on April 30th, 2008 / 6 Comments / Print this

It’s not often I get a chance to get out and get to seminars. With 3 kids, a cat, and a husband this Small Business Mom is working hard getting kids to and from school along with all of my business responsibilities. But I have got to take the opportunity when it hits my own [...]

How To Make Compliance Branding Work For You.

Ed Roach Written by Ed Roach
on April 28th, 2008 / Leave a Comment / Print this

No matter what industry you are in, there are regulations in place to make your company comply with preset standards of practice. These standards are known as compliances. Some are set in place by government agencies and the others are professional compliances both internal and external. Government compliances in many cases deal with health, [...]

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