Posts filed under Branding Category

Webalue: Good News For Your Online Brand!

Ed Roach Written by Ed Roach
on June 12th, 2009 / 5 Comments / Print this

There are a few good analytics services that can give you a good indication of how your web presence is doing. All are employing a generic approach appealing to the broad market.

There is one among them that stands out. It stands out because its focus is the health of your online brand.

This stand-out product is [...]

Do You Possess The Winner Brand?

Ed Roach Written by Ed Roach
on June 5th, 2009 / 1 Comment / Print this

A Winner Brand is an enviable place to be. It ignites a favorable reaction to all who come in contact with it you. The Winner Brand can be a company, a product a person, or a place. The Winner Brand is hinged on strong brand values and a compelling message. It has outstanding characteristics. The
Winner [...]

Start A business For Beer Money!

Ed Roach Written by Ed Roach
on January 30th, 2009 / 3 Comments / Print this

Many of my peers in business are looking for ways to increase their opportunities and help others in the process. One of my fellow charter members of MOOB, (Mind Our Own Business), Marcia Hoeck has put together a telesummit featuring a dozen high profile speakers on being your own boss, throwing up that shingle and [...]

An Update on Nola’s Graphics Club & Some Great Reasons WHY You Need Them

Vera Raposo Written by Vera Raposo
on January 6th, 2009 / 3 Comments / Print this

Just a quick update on Nola’s Graphics Club for you today.
When I first wrote this post I wasn’t aware that Nola’s pricing was actually going up this Wednesday January 7th, 2009 to $95/year  (that saves you $35.05/year) which is still an incredible deal compared to others, plus I love Nola’s work (award winning) so I [...]

Other People’s Money - Good or Bad?

Ed Roach Written by Ed Roach
on December 2nd, 2008 / 6 Comments / Print this

There’s a term within the marketing industry -”other people’s money.”
This segment of the business community is the stated target audience of many marketers. It simply refers to businesses who’s decision maker is not spending their own money. It is the money of the company they work for. They are an employee NOT the owner. There [...]

Your Audience Deserves Your Very Best.

Ed Roach Written by Ed Roach
on December 1st, 2008 / 18 Comments / Print this

My wife and I were out with friends recently and talk of my recent art exhibit came up. I paint in watercolor, and I held a studio Christmas show. (www.EdRoachWatercolors.com) My friends and my wife all thought I had blown an opportunity to sell a certain painting to a guest. They remarked how the guest [...]